Authors

Tasmayee covers media and ministry of information and broadcasting. She handles breaking news as well as in-depth feature in the information and broadcasting sector.

Puneet

One of our top priorities is to make sure that revenue growth keeps up pace with rest of the growth happening in the brand, says Singhvi, President, Digital & Corporate Strategy, Network 18

Tasmayee Laha Roy Jun 6, 2019 8:31 AM

Irani

Irani, Woman and Child Development Minister, posted 3,600 tweets since January 1 and of them 275 mentioned Amethi, her winning parliamentary seat 

Tasmayee Laha Roy Jun 6, 2019 7:46 AM

Vivek Jain

Times Prime has been envisioned as the gateway to Times Internet’s existing and upcoming subscription products, says Jain, Business Head at Times Prime 

Tasmayee Laha Roy Jun 5, 2019 8:31 AM

Vishnu Mohta Hoichoi

Vishnu Mohta, Co-founder of Hoichoi, talks about the app, how it recently went bi-lingual and is looking forward to more exciting days ahead

Tasmayee Laha Roy Jun 4, 2019 8:35 AM

TDSAT

The recent judgement of TDSAT allows television channels to buy landing pages

Tasmayee Laha Roy Jun 3, 2019 8:25 AM

Manforce

The Grapes Digital creative around a faux pas that went viral reached 1.5 million users on Facebook, 57,000 likes and 8,000 shares across social media

Tasmayee Laha Roy May 30, 2019 9:08 AM

World Cup

Dream11, Byju’s, policybazaar.com, paisabazaar.com and PhonePe are some of the new entrants to the advertisers’ list for the ICC Cricket World Cup 2019

Tasmayee Laha Roy May 30, 2019 8:38 AM

Rajul

Last year, Kulshreshtha had announced the second leg of his entrepreneurial journey with The Consilium

Tasmayee Laha Roy May 28, 2019 8:29 AM

Modi

Modi’s mass appeal, his segmenting of the target audience and oratory skills led to the growth of his brand, say experts

Tasmayee Laha Roy & Ruhail Amin May 27, 2019 8:35 AM

Election Results 2019

With a total of 407083 tweets #ElectionResults2019 trended on timelines across the world

Tasmayee Laha Roy May 24, 2019 3:28 AM

News

Counting Day euphoria expected to translate into record viewership and increase in revenue for news networks, say experts

Ruhail Amin & Tasmayee Laha Roy May 23, 2019 9:11 AM

Prime Minister Modi

As per data by Indraprastha Institute of Information Technology Delhi, total number of tweets during the 7 phases of polling stood at 1,327,019 retweets, 52,260 quotes, and 366,092 original tweets

Tasmayee Laha Roy May 22, 2019 9:29 AM

Umang Bedi

Increase in number of users and time spent have led to ad revenues growing over 100% YoY, says Bedi, President, Dailyhunt

Tasmayee Laha Roy May 21, 2019 8:36 AM

Salman

Industry experts decode how Salman Khan’s mass appeal and his Eid movies prove to be a good deal for brands and market influencers alike

Tasmayee Laha Roy & Ruhail Amin May 20, 2019 9:14 AM

Twitter

Phase 7 clocked the lowest number of tweets at 1,79,369, while Phase 2 saw the highest at 2,80,256

Tasmayee Laha Roy May 20, 2019 8:11 AM

Aroon Purie

Aroon Purie, Chairman and Editor-in-Chief, India Today Group, talks to exchange4media about the growth story of the magazine and the way ahead

Tasmayee Laha Roy May 17, 2019 8:23 AM

Elections

News channels have come up with exclusive offers to make it a lucrative investment proposition for advertisers

Tasmayee Laha Roy & Ruhail Amin May 14, 2019 8:27 AM

TwitterPhase6

Gautam Gambhir’s post, a picture of himself after casting his vote, leads the list of Top 5 tweets of the day

Tasmayee Laha Roy May 13, 2019 8:22 AM

IRS

Top 10 Hindi dailies according to IRS Q1 2019 are Dainik Jagran, Dainik Bhaskar, Amar Ujala, Rajasthan Patrika, Prabhat Khabar, Punjab Kesari, Patrika, Navbharat Times, Nai Dunia and Hari Bhoomi

Tasmayee Laha Roy May 9, 2019 8:05 AM