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Relatively new player FoodFood managed to topple NDTV Good Times and Zee Khana Khazana in 2011 with some smart strategy & good content

Suraj Ramnath 12-January-2012

Apollo Munich has lined up Rs 1 crore as spends on a series of TV campaigns and print ads. The TVCs have been created by JWT

Suraj Ramnath 12-January-2012

History channel has launched its Gujarati feed, making it the first channel to be available in seven languages in the factual entertainment genre

Suraj Ramnath 12-January-2012

MTV is set to launch the 9th season of reality show Roadies in America. The channel is doing a 360-degree marketing strategy for the show.

Suraj Ramnath 04-January-2012

 9XM’s unique concepts in the digital space will enable viewers to access music content anytime and anywhere.

Suraj Ramnath 02-January-2012

 Dubbed south Indian movies, especially action movies, are increasingly finding a loyal audience base on Hindi movie channels

Suraj Ramnath 02-January-2012

In a move to further tap the regional market, Disney XD is launching Marathi and Bengali feeds. An extensive marketing campaign is on the anvil.

Suraj Ramnath 29-December-2011

In order to ensure that the content doesn’t fatigue kids, Cartoon Network is introducing new and locally relevant content to ensure repeat viewing.

Suraj Ramnath 27-December-2011

Reporter Suraj Ramnath laments the loss of valuable information when his notepad was stolen, just one of the unforeseen challenges of life...

Suraj Ramnath 24-December-2011

Fox Traveller, which is currently available in English, Hindi and Tamil languages, will be available in Bangla as well from January 15, 2012.

Suraj Ramnath 22-December-2011

‘Sach Ka Saamna’ has embarked on an extended marketing strategy involving college students through a series of audience contact programmes.

Suraj Ramnath 22-December-2011

Sahara One’s new talent show ‘Sur Kshetra’ will have singers from India and Pakistan showcase their talent. The show debuts on December 24, 2011.

Suraj Ramnath 21-December-2011

Hollywood film review show ‘Chicks on Flicks’ has made a comeback, but this time instead of television, it has taken an online avatar on Facebook.

Suraj Ramnath 19-December-2011

Warding off competition from channels like FoodFood, Zee Khana Khazana has consistently ranked amongst the top two as it completes one year.

Suraj Ramnath 16-December-2011

 The new action channel Sonic, which goes on air on December 20, 2011, will have a mix of animated shows as well as action flicks like ‘Dabangg’.

Suraj Ramnath 15-December-2011

After a successful debut in 2011, Channel [v] is gearing up for the second edition of Nokia Indiafest, which will take place in January 2012.

Suraj Ramnath 15-December-2011

Food lifestyle channel FoodFood continues with its expansion mode as it enters the South India market. Overseas expansion plans are also on the anvil.

Suraj Ramnath 14-December-2011

Sony MAX has rolled out a new campaign, created by JWT, to promote its weekend programming on different platforms.

Suraj Ramnath 09-December-2011

As part of this deal, the current Future Tours Program sees the channel airing more than 191 days of live international cricket action from Australia.

Suraj Ramnath 09-December-2011

With a TVR of 3.42 for C&S 4+ in the all India market, the first two matches of the Airtel India-WI ODIs have got good ratings for Neo Cricket.

Suraj Ramnath 08-December-2011

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