Authors
Martin Sorrell?blur=25

S4 Capital to initially start operations on the content side with MediaMonks in India

Srabana Lahiri Feb 21, 2019 8:36 AM

Martin Sorrell?blur=25

Sorrell spoke to exchange4media at the IAA World Congress at Kochi

Srabana Lahiri Feb 20, 2019 6:04 PM

Rajan Anandan?blur=25

Anandan, VP - South East Asia & India, Google is the IMPACT Person of the Year 2018. He talks about the video explosion in India, why you can take data safety for granted on Google and more

Srabana Lahiri Dec 10, 2018 8:35 AM

PrshantPandey?blur=25

Prashant Panday, MD & CEO of Entertainment Network (India) Limited, talks of high growth potential of radio if the govt frees up additional spectrum & curbs on content and much more.

Srabana Lahiri Dec 3, 2018 9:32 AM

?blur=25

Punit Misra, CEO of the Domestic Broadcast Business of Zee Entertainment Enterprises Limited, is upbeat about numbers achieved by the network comprising 37 channels in nine languages

Srabana Lahiri Oct 5, 2018 8:59 AM

?blur=25

The Symposium Locknote featured actor Farhan Akhtar in an engaging conversation with Sunder Madakshira, Head-Marketing, Adobe India

Srabana Lahiri Apr 27, 2018 11:44 AM

?blur=25

At Adobe Summit 2018, Shantanu Narayen, President and CEO, Adobe, said brands must make ‘experiences’ their business, and build up on design and intelligence

Srabana Lahiri Mar 30, 2018 8:58 AM

?blur=25

Kelly Clark, Global CEO of GroupM, talks to exchange4media about the ongoing transformation phase of the agency, the kind of changes that he has brought about so far, merger of MEC and Maxus, and plans for India in the global scheme of things at GroupM

Srabana Lahiri Nov 4, 2017 9:08 AM

?blur=25

McCann Worldgroup India emerges as Indian agency with highest number of metals at the recently concluded Cannes Lions

Srabana Lahiri Jun 27, 2017 7:48 AM

?blur=25

McCann Worldgroup’s Grand Prix, major wins by Ogilvy & Mather, Leo Burnett, BBDO India, Wieden & Kennedy and L&K Saatchi&Saatchi add up to India’s all-time best performance of 40 metals at Cannes. Technology meets social purpose to bring about change and add meaning to people’s lives

Srabana Lahiri Jun 27, 2017 7:37 AM

?blur=25

Tali Gumbiner, Senior Copywriter, McCann NY and Lizzie Wilson, Senior Art Director, McCann NY, who conceptualised the ‘Fearless Girl’, talk about the campaign that has taken the world by storm, winning four Grand Prix awards at the Cannes Lions

Srabana Lahiri Jun 27, 2017 7:31 AM

Cannes Lions 2017: We need to work hard on print advertising, says Girish Agarwal?blur=25

Girish Agarwal, Non Executive Director of the Dainik Bhaskar Group, and a first-timer at the Cannes Lions festival, gives us his take on it.

Srabana Lahiri Jun 24, 2017 9:52 AM

Cannes Lions 2017: Facebook's Sheryl Sandberg & Airbnb's Jonathan Mildenhall reveal how they push creativity on mobile ?blur=25

In conversation with Colleen DeCourcy, Global Chief Creative Officer of Wieden & Kennedy, Sandberg and Mildenhall share how the shift to mobile has changed the services their brands provide

Srabana Lahiri Jun 23, 2017 6:03 PM

Cannes Lions 2017: 'Content is King. Context is King Kong,' says Josy Paul on #ShareTheLoad @WARC session?blur=25

Team BBDO India comprising Josy Paul, Hemant Shringy and Rajat Mendhi make a case for adding the ‘effectiveness’ quotient to a successful campaign

Srabana Lahiri Jun 23, 2017 8:07 AM

Cannes Lions 2017: Leo Burnett wins Silver for #RoadsThatHonk, India’s first ever metal in the Innovation Lions?blur=25

#RoadsThatHonk is an innovative anti-collision vehicle management system, to make India’s national highways safer

Srabana Lahiri Jun 21, 2017 8:07 AM

Cannes Lions 2017: O&M India wins Outdoor Lions Gold for Savlon Healthy Hands; 'Proud of my team, client,' says Piyush Pandey?blur=25

McCann Worldgroup India wins a Silver. A total of 110 winners were announced in this category. India had 13 shortlisted entries.

Srabana Lahiri Jun 20, 2017 7:42 AM

Cannes Lions 2017: Prasoon Joshi and Amit Akali upbeat about leading Pharma shortlist?blur=25

Five Indian agencies were shortlisted in the Cannes Lions Health and Wellness and Pharma categories

Srabana Lahiri Jun 19, 2017 8:04 PM