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It has been a good year for dailies in Bihar as per the IRS 2011 Q2 results, with nine out of ten posting an increase in average issue readership (AIR). The list has an equal mix of Hindi and English dailies. However, Hindi dailies reign in the top four positions.

Sai Prasanna 13-October-2011

Robust growth has defined the landscape of the print industry in Uttar Pradesh. An AIR of around 25.88 lakh has been added by eight out of the top ten dailies as per the IRS 2011 Q2 results. Hindi dailies have found favour among readers, seeing a rise of 24.3 lakh in AIR over last year.

Sai Prasanna 13-October-2011

Following the same trend as the previous quarter, Malayalam dailies as well as periodicals have made it to the top of the list in Kerala. While most of the year-on-year percentages point downward, some have seen an increase in the number of readers.

Sai Prasanna 12-October-2011

With Kannada dailies securing the top five positions, a healthy growth pattern can be seen among the top 20 players in the state with the exception of three players. Vijay Karnataka has held on to the top spot in the state list, displaying the same trend as in Bangalore, with an increase in its AIR of 5 per cent this year.

Sai Prasanna 12-October-2011

The results of IRS 2011 Q2 have turned out better for Tamil dailies in the state as compared to the IRS 2011 Q1 results. While all the top 15, barring one, were in the red last quarter, they have received some respite in 2011 Q2.

Sai Prasanna 12-October-2011

As per IRS 2011 Q2 results for the Chennai market, the quarter-on-quarter average issue readership (AIR) figures show more promise in the dailies segment as compared to year-on-year numbers. The magazine segment looks bleak with most periodicals showing a decline in AIR over last year.

Sai Prasanna 11-October-2011

As per the IRS 2011 Q2 results, it has turned out to be a better year for most English and language dailies in Bangalore. While most dailies have registered an increase in AIR over last year, the quarter-on-quarter percentages don’t look too promising. Barring a few, magazines too have fared better over last year.

Sai Prasanna 11-October-2011

As correspondent Sai Prasanna learns to steer her way through stories, meetings, deadlines and balancing professional and personal life, she makes out time to pay tribute to Steve Jobs in her own special way…

Sai Prasanna 08-October-2011

Komli Media and cross-platform interactive video advertising firm Jivox have tied up to tap into the $3 billion video advertising market in the APAC region. The main focus regions for this alliance are South-East Asia, India, and Australia. While Jivox is well-established in India, Komli Media has a strong presence in the APAC region.

Sai Prasanna 07-October-2011

Bangalore-based independent digital solutions provider 22feet has won the digital duties of Dutch beer brand Heineken. Vineet Gupta, Managing Partner, 22feet, has confirmed the win. Weiden + Kennedy is handling the creative duties of Heineken, while the media mandate is parked with Mindshare, Bangalore.

Sai Prasanna 05-October-2011

Tamil daily Dinamalar, which recently turned 60, has brought on board Skandraaj to head its marketing initiatives. He is well-known for his marketing strategies and will look after pan-India for the paper’s Chennai, Madurai, Puducherry, and Coimbatore editions.

Sai Prasanna 04-October-2011

India Today Group’s Ashish Bagga has been elected as the President of the Indian Newspaper Society (INS) at its 72nd Annual General Meeting (AGM), held in Bangalore on September 30, 2011. He takes over the reins from outgoing President Kundan R Vyas of Vyapar-Janmabhoomi Group. KN Tilak Kumar (Prajavani) is the Deputy President, while Ravindra Kumar (The Statesman) has been elected as the Vice President.

Sai Prasanna 01-October-2011

Chennai-based men’s apparel manufacturer Hasbro Clothing is in expansion mode. The clothing company plans to have 25 more stores by March 2012 and is targeting growth of 30 per cent this year. Hasbro is also eyeing new markets and is planning to increase the number of lifestyle accessories on offer.

Sai Prasanna 29-September-2011

Citizen Watches is bullish on strengthening its presence in India. The Japanese watch brand has increased its advertising budget by 40 per cent this year, which is expected to go up by 20-40 per cent in the next fiscal. Citizen has also fortified its bouquet in the country with two new collections and is unveiling its festive season campaign from today.

Sai Prasanna 27-September-2011

The third edition of the Champions League Twenty20 has a new title sponsor and also sports a new look. Strategic design consultancy firm Elephant has created a theme that intends to convey the battle between the champions for securing the prestigious title, and the spirit of the game.

Sai Prasanna 26-September-2011

Radio One has come out with a never-before initiative to let their audience dictate the kind of music they play. This is the first among other projects that will kickstart the FM player’s fifth anniversary celebrations.

Sai Prasanna 23-September-2011

Six individual awards and five group awards were given away this year at the third edition of GroupM’s prestigious internal awards event – Choreos – as compared to a total tally of 10 awards last year.

Sai Prasanna 22-September-2011

Anita Pawaskar has been brought on board as Programming Head of Radio One in Mumbai. She will be reporting to National Programming Director Anil Machado and will be responsible for on-air content.

Sai Prasanna 22-September-2011

Radio Indigo is celebrating the completion of five years in Bangalore with a week-long bonanza for listeners. The station is in talks to enter the events space and is also contemplating expanding into newer markets in the near future.

Sai Prasanna 20-September-2011

e4m correspondent Sai Prasanna is all agog with excitement as she learns to steer her way across the vast domain of advertising and media. Here she gives her account of unfurling a whole new world and meeting some exceptional people along the way…

Sai Prasanna 17-September-2011

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