Authors

Ogilvy's Piyush Pandey, FCB Ulka's MG Parameswaran, Grey's Sunil Lulla, Rediffusion Y&R's Dhunji Wadia and Taproot's Santosh Padhi give their views on PM Modi's one year as the head of nation, and expectations from him going forward

Priyanka Mehra and Aditi Raval 26-May-2015

BJP's campaign masterstrokes that worked wonders in Lok Sabha Elections are in dire need of revival

Priyanka Mehra and Aditi Raval 11-February-2015

Communication experts recount AAP campaign strategies that wooed Delhi voters to give Kejriwal a landslide win

Priyanka Mehra and Aditi Raval 11-February-2015

Lowe's Joseph George, Taproot's Santosh Padhi, JWT's Colvyn Harris and BBDO's Josy Paul on what agencies want from their clients

Priyanka Mehra and Aditi Raval 05-February-2015

CVL Srinivas, CEO, GroupM South Asia and Prasanth Kumar, CEO Designate Mindshare South Asia, slice and dice the TYNY forecast numbers to throw light on why growth is stagnating in print & outdoor media; advise marketers to bell the digital cat

Priyanka Mehra and Aditi Raval 03-February-2015

The Worldwide Chief Creative Officer of JWT makes a strong case for creativity over hard-core technology and insists the agency will always be driven by ideas, human insight

Priyanka Mehra and Aditi Raval 06-November-2014

As Scarecrow completes four years in the industry, the agency’s Founder Director speaks about the strong foundation it is based on, the milestones and future plan

Priyanka Mehra and Aditi Raval 15-February-2014