The alliance aims to deliver best-in-class retail media performance, measurement and reporting to the brands on Shipt's marketplace

exchange4media Staff 12 hours ago

Eros International Media's group CEO and executive director Pradeep Dwivedi has been appointed as VP

exchange4media Staff 12 hours ago

There can't be any loss of reputation, goodwill or brand equity from Amul's ad that was essentially banned for 14 years ago, said Lux industries Executive Director Saket Todi

exchange4media Staff 13 hours ago

Amul's RS Sodhi was named the "Business Leader of the Year" and Sony Picture's NP Singh the "Media Person of the Year" at the eighth edition of the Leadership Awards on September 25, 2021

exchange4media Staff 13 hours ago

Prior to this, Qureshi was with Publicis India as AVP

exchange4media Staff 14 hours ago

Pitch CMO Summit: Mohan, CEO- India, upGrad, shares insights that go into creating awareness about the brand through campaigns

exchange4media Staff 15 hours ago

In his special address, Vishak Kumar, CEO - Madura Fashion & Lifestyle, Aditya Birla Fashion & Retail Ltd., spoke about 'Is your brand future proof,' at the Pitch CMO Summit 3.0

exchange4media Staff 15 hours ago

Pitch CMO Summit: Bhat, Brand Custodian, Tata Sons, shared the story of Tata Group and how it has stayed relevant across generations

exchange4media Staff 15 hours ago

A quick overview of why marketers should consider talking to their audience on Spotify, especially now

exchange4media Staff 15 hours ago

The two ads have been conceptualised and executed by Dentsu Webchutney

exchange4media Staff 1 day ago

The TVC, designed by the company’s internal team, displays the process of the stress test conducted on a car before its launch

exchange4media Staff 1 day ago

The company has on-boarded actor Jitendra Kumar as brand ambassador for the campaign launched on social media platforms

exchange4media Staff Sep 25, 2021 6:00 PM

September 30 will be Mehrotra’s last day with Ford, say reports

exchange4media Staff Sep 25, 2021 2:06 PM

UAE Times Now is an upcoming news portal and has aggressive plans to grow across the country.

exchange4media Staff Sep 25, 2021 1:15 PM

According to media reports, the advertising firm did not admit or deny the SEC's charges but agreed to pay the fine

exchange4media Staff Sep 25, 2021 12:34 PM

The channel is set to add over 140 hours of fresh content with new show launches and fresh seasons for its popular shows

exchange4media Staff Sep 25, 2021 11:00 AM

We bring you a roundup of the news that made headlines this past week

exchange4media Staff Sep 25, 2021 9:04 AM

The two films for each of the brand's variants have been conceptualised by McCann Worldgroup and produced by Little Lamb Films

exchange4media Staff Sep 25, 2021 8:53 AM

The film is conceptualized and executed by its creative partner Publicis India

exchange4media Staff Sep 25, 2021 8:52 AM

The TVC highlights how the cracker is so versatile that it can be used in a variety of ways to create quick snacks

exchange4media Staff Sep 25, 2021 8:52 AM