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Amrita TV steps into the ‘War Zone’ for the Lok Sabha elections

Amrita TV has launched ‘War Zone’, an election special programme, which is an analytical survey of the ground situation in each of the 20 Parliamentary constituencies in Kerala, which are due to go to the polls in April. ‘War Zone’ will be telecast Monday-Friday at 5 pm and Saturdays and Sundays at 11.30 am.

exchange4media Chennai Bureau Mar 18, 2009 9:57 AM

Bigadda joins the Times | Audience Network

The Times | Audience Network, formerly the Zoom | Audience Network, the newly-formed online video arm of the Times Group has announced its partnership with web and mobile Indian social networking site bigadda.com.

exchange4media Chennai Bureau Mar 18, 2009 9:56 AM

New Media offerings for ‘Power Women’

Different media platforms are out to celebrate Women’s Day in various ways. Bigadda.com, the youth networking site from Reliance ADA Group, would be launching ‘power women’ from diverse fields to blog on the special occasion. Online bus ticketing site Ticketvala.com has also come up with special offers for women.

exchange4media Chennai Bureau Mar 7, 2009 7:22 AM

TRAI issues guidelines for improved broadband services

TRAI has issued guidelines to improve the quality of broadband services in the country by specifying several norms related to the contention ratio, that is, the number of subscribers that can be packed into a single unit of bandwidth. The recommendations are aimed at ensuring that subscribers get the speeds for which they have sought the connection.

exchange4media Chennai Bureau Mar 6, 2009 7:06 AM

Matrimonial websites get on to mobile networks for the perfect match

Matrimonial websites are increasingly looking to tap platforms other than the Internet in a bid to increase reach. With the growing penetration of mobile network in the country, major matrimonial sites are entering into strategic pacts with mobile service providers to increase reach.

exchange4media Chennai Bureau Feb 28, 2009 7:33 AM

Zee Turner takes off signal from Asianet Networks

Television viewers in Kerala will not be able to view as many as 33 channels of Zee Turner as the broadcaster has deactivated its signals to Asianet Networks. The channels will go off air for Asianet customers from February 19. The signals are being switched off owing to large outstanding payments from Asianet since November 2008.

exchange4media Chennai Bureau Feb 19, 2009 6:55 AM

Ad Club Cochin calls for entries for its Pepper Awards 2009

Pepper 2009, the annual creative awards function of Cochin Advertising Club has started inviting entries from advertising agencies in south India and has kept March 15 as the last date for receipt of entries. The awards function will be held at Le Meridien on April 3.

exchange4media Chennai Bureau Feb 17, 2009 6:22 AM

Vijay TV to capitalise on IPL season with a host of new shows

STAR’s Tamil channel Vijay TV is all geared to usher in the IPL Season 2 fever with some new shows. What’s more, the channel is planning to rope in none other than India’s cricket captain MS Dhoni for the shows’ promos. Two of these shows are ‘Chennai Super Kings Juniors’ and ‘Chennai Super Kings Cheerleaders’.

exchange4media Chennai Bureau Jan 31, 2009 7:00 AM

Bucking the trend: Sun TV Network net up 9.72 pc, total income up 23 pc

Sun TV Network has reported a 9.72 per cent rise in its Q3 net profit to Rs 112.24 crore as against Rs 102.3 crore in the corresponding quarter of FY08. Total income for the quarter ended December 31, 2008 was up 23 per cent at Rs 285.27 crore.

exchange4media Chennai Bureau Jan 28, 2009 7:21 AM

Dexterity appoints Palanivel Kuppusamy as Chairman and CEO

Marketing and customer informatics firm Dexterity has reappointed founder Palanivel Kuppusamy as Chairman and CEO, replacing Anantha Krishnan, who will continue as a strategic advisor.

exchange4media Chennai Bureau Jan 13, 2009 6:54 AM

Media and market research firm Arbitron sets up shop in India

Arbitron, an international media and market research firm serving the media – radio, television, cable, online radio, advertisers and advertising agencies – in the US and Europe for the last 60 years, has set up its fully-owned subsidiary, Arbitron India, in Kochi.

exchange4media Chennai Bureau Jan 6, 2009 7:34 AM

Lintas Media Group Chennai bags Oriental Cuisines account

Lintas Media Group Chennai has been assigned the media mandate for Oriental Cuisines Pvt Ltd. Oriental Cuisines run a chain of bakeries, food courts and restaurants in Chennai, and is now expanding across the country.

exchange4media Chennai Bureau Jan 2, 2009 7:11 AM

Pay Neo Sports Rs 3 cr for signal as an interim arrangement, TDSAT tells Sun Direct

TDSAT has directed Sun Direct to make an advance interest free deposit of Rs 3 crore to Neo Sports and sign the RIO published by Neo Sports. Once Sun signs the RIO, the sports broadcaster will have to start supply of signals to the DTH service provider within two days as per regulations.

exchange4media Chennai Bureau Dec 19, 2008 6:59 AM

Mediaedge:cia Chennai wins three new businesses worth Rs 18 cr

Mediaedge:cia Chennai has recently added three new businesses to its kitty – Zee Tamil launch brief, Nalli Silks and CRI Pumps. The total business of the three accounts together is pegged at Rs 18 crore in annualised billing.

exchange4media Chennai Bureau Dec 3, 2008 6:37 AM

Hyderabad-based Kapil Group to foray into television space with 24-hour news channel

Kapil Group, a well-diversified group headquartered in Hyderabad, is all set to foray into the television space through its subsidiary company, Hyderabad Media House. The Hyderabad Media House is gearing up to launch a 24-hour news and current affairs channel called HMTV.

exchange4media Chennai Bureau Nov 20, 2008 6:48 AM

Rediffusion Y&R Chennai assigned creative duties for Schwarzkopf Professional

Rediffusion Y&R Chennai has been appointed the agency on record for the creative duties of Schwarzkopf Professional. The size of the business is estimated to be Rs 3.5 crore.

exchange4media Chennai Bureau Nov 5, 2008 5:51 AM

Kasturi TV’s collaboration with Aj Impact Media yields record revenues

Kannada GEC Kasturi TV has reported advertising revenues close to Rs 12 crore in it very first year of operations. The channel claims this to be the highest revenues clocked through advertising sales for any regional Indian channel in the country till date. Kasturi TV credits its consultant, Aj Impact Media Pvt Ltd, for its revenue performance.

exchange4media Chennai Bureau Oct 27, 2008 8:31 AM

Big FM and Access Atlantech Edutainment to roll out RJ training courses

Big FM has joined hands with Access Atlantech Edutainment (AAT) to roll out a six-week certified RJ training programme to be conducted at AAT campuses across 10 cities in India – Delhi, Mumbai, Chennai, Bangalore, Kolkata, Hyderabad, Dibrugarh, Cochin, Coimbatore and Thiruvananthapuram.

exchange4media Chennai Bureau Oct 18, 2008 9:07 AM

Social Media and Kalaignar TV to celebrate festive season with musical event ‘Illamai Saravedi’

Social Media, in association with Kalaignar TV, is gearing up to celebrate this festive season with much fanfare. The two have roped in popular playback singers from Kollywood to perform before a 4,000-strong audience on October 18 in Chennai as part of a musical event called ‘Illamai Saravedi’, which would be later aired on Kalaignar TV.

exchange4media Chennai Bureau Oct 16, 2008 8:50 AM

Eye on regional markets, Canon India launches Print City project across 6 cities

Digital imaging company Canon India is going regional in a big way. It has embarked on a six-city Canon Print City project drive, from October to December, which would focus on regionalising all communication and promotional activities to connect better with the local customers.

exchange4media Chennai Bureau Oct 16, 2008 8:48 AM

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