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e4m Staff Reporters e4medit@exchange4media.com @e4mtweets
exchange4media Reporters Service
Ad revenue to remain below pre-Covid level in FY2024, despite expected increase in ad-spent by the government in the run-up to elections
e4m Staff 1 hour ago
Promotional expenses came down from Rs 866.6 crores in FY22 to Rs 597.8 crores in FY23
Ganguli, the Editorial Director of ET, has stepped down to take on a more strategic role as a guide to leadership
The quirky brand campaign is accompanied by the tagline 'Sting® Blue Current, Kamaal ka Current’
e4m Staff 2 hours ago
At Brandcast 2023, the internet giant also shared that YouTube Shorts’ average daily views have grown by over 120% year-on-year
The digital campaign has been released to mark World Dentist's Day on October 3
Dugar, in his career spanning over two decades, has held various leadership positions in major steel companies
e4m Staff 3 hours ago
The Conclave was inaugurated by Union Finance Minister Nirmala Sitharaman
The agency will work on enhancing PriyaGold's brand visibility and market reach
The tribunal has given one week’s time to the parties to file written submissions, if any
e4m Staff 4 hours ago
The campaign has been conceptualised by Makani Creatives
In the campaign, Bhumi shares her fitness journey
Premiering on National Geographic on 30th September, the show will feature nine contestants
e4m Staff 5 hours ago
The Marvel Collection are embossed with Marvel and Wakanda graphics
In an Instagram teaser for the brand, Aaryan re-enacts his iconic monologue from 'Pyaar Ka Punchnama'
e4m Staff 6 hours ago
This comes after BARC fixed the price for Respondent Level Data at Rs 15 lakh per annum
Bajaj, Head of Corp Comm at MakeMyTrip, spoke about the importance of an impact-led approach at the PR and Corp Comm 30 under 30 Summit
At e4m PR & Corporate Communication 30 under 30, panellists deliberated on the various critical questions that arise with digital transformation
e4m Staff 7 hours ago
At e4m’s PR and Corp Comm 30 under 30 Summit and Awards, industry experts shared insights on how AI will impact the communication and media industry
Chatterjee, Chief Marketing & Communications Officer, PWC was speaking at the 3rd edition of the e4m PR and Corp Comm 30 under 30 Summit and Awards
Revenue for print media industry to grow by 8-10% YoY in FY2024: ICRA 1 hour ago
Skoda Auto Volkswagen India ad expenses down by 31% 1 hour ago
Sruthijith KK joins ET as Executive Editor, Bodhisatva Ganguli assumes mentorship role 1 hour ago
Sting® Blue launched with an 'electrifying' ad 2 hours ago
Connected TV has emerged as the fastest growing screen for YouTube in 5 yrs: Google India 2 hours ago
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Will surely drive BJP’s campaign in 2024, if they call me: Piyush Pandey, Ogilvy 1 day ago
Festive fervour: Consumer durables sector expects double-digit growth in Oct-Nov 10 hours ago
Shailesh Gupta, Shashank Srivastava elected MRUCI Chairman and Vice Chairman 1 day ago
Disney+ Hotstar unveils 8 sponsors ahead of ICC World Cup 2023 10 hours ago
e4m-Samsung Ads CTV roundtable to be held in Gurugram today 10 hours ago
Liberty General Insurance appoints Parag Ved as Director & CEO Designate 1 week ago
Alstom launches brand campaign to celebrate rail as India’s beating heart 1 week ago
Ad filmmaker Elias Kazmi critical after road mishap 5 days ago
After Netflix, Prime Video enters ad race 5 days ago
BCCI media rights: Viacom18 gets dynamic injunction from Delhi HC 4 days ago
DIGITAL Connected TV has emerged as the fastest growing screen for YouTube in 5 yrs: Google India 2 hours ago
DIGITAL The Marcom Avenue bags Performance mandate for Priya Gold 3 hours ago
DIGITAL Ditch the acronyms to focus on what CTV can really deliver 10 hours ago
DIGITAL I welcome anyone using 'Humans of...' concept: Brandon Stanton, HoNY 1 day ago
DIGITAL Marketing Data Platforms: The new powerful tool to track customer preferences 1 day ago