DB Corp, publisher of Hindi daily Dainik Bhaskar, closed the first day of trading at Rs 265.90, a premium of 25.42 per cent over its issue price of Rs 212. The share touched an intra-day high of Rs 274 on both BSE and NSE. Market analysts have given the scrip two thumbs up and expect more from it.
Although Zoozoos dominated the Effie Awards 2009, the Grand Effie and the Yahoo! Big Chair Awards were bagged by JWT for its work for Bennett, Coleman & Co. The ‘Teach India’ campaign won the Grand Effie as the best integrated advertising campaign of the year. The client-agency team also won the Yahoo! Big Idea Chair Award for using digital media as an important part of their integrated campaign. <br> <a href=http://www.exchange4media.com/e4m/news/fullstory.asp?news_id=36762§ion_id=1&pict=2&tag=1870 target=_blank><b>Effie Awards celebrates excellence in effective advertising with panache</b></a>
Recession has seen the newspaper industry trim its flab in terms of the number of pages and, of course, the staff. At the World Editor’s Forum 2009, the issue was discussed and debated in the session ‘Shrinking newsroom: Is editorial outsourcing the solution?’. The panelists included Arun Jethmalani, Tony Joseph, John Spencer, and Stella Dawson. Peru’s Alejandro Miro Quesada was the session moderator.
The second panel discussion at the World Editor’s Forum was quite intriguing – ‘More women editors-in-chief = more readers?’ The session started out with views from each panellists about the journalism scenario in their country and the situation of women journalists. However, the discussions also brought in perspectives of the ‘choice’ of women for taking or not taking up the post and also their courage to bring in remarkable changes in the editorial set-up.
The panel discussion on ‘Is investigative journalism giving up on newspapers?’ on the concluding day of the World Newspaper Congress was invigorating and thought-provoking. The panellists included Nick Davies of The Guardian, India Today Group’s Aroon Purie, Arne Jensen of Association of Norwegian Editors, and Tehelka’s Shoma Chaudhury. The session was moderated by George Brock, Professor & Head of Journalism, City University, UK.
While a lot was discussed about the threat of online media to the print industry, the session on ‘The power of print’ at the 62nd World Newspaper Congress took a fresh look at the business that still makes money, remains credible and effective, and is still hugely popular.
Day 3 of the ongoing World News Paper Congress and World Editors Forum in Hyderabad was jam packed with several interesting sessions. The session on ‘Newspapers: A Multi-Media, Growth Business’ saw a few changes in terms of panelists, nevertheless gave some insights on newspapers from three different parts of the world and how they have embraced technology to expand growth.
The formal opening ceremony of the 62nd World Newspaper Congress and the 16th World Editors Forum (WEF) and Info Services Expo 2009 was held in Hyderabad on December 1, 2009 in the presence of President of India Pratibha Devi Singh Patil at the HICC Convention Centre. Also on the occasion, Najam Sethi, Editor-in-Chief, Friday Times and Daily Times, Pakistan, was presented with the Golden Pen Award.
The 62nd World Newspaper Congress got underway in Hyderabad on November 30, 2009. The annual event, organised by the World Association of Newspapers and News Publishers (the merged WAN-IFRA), is being held in India for the first time. The first session of the Congress began with an exciting and stimulating discussion on issues concerning free press around the globe.
Media agencies are going through a rough time because of the pricing issues and financial pressure. In a conversation with exchange4media, David Klien, Publishing and Editorial Director, Advertising Age, said that in this challenging environment, media agencies in India should get marketers to spend more on advertising.
If one were to write a paper on the current media, advertising and marketing scenario, and possible solutions for future, sitting through a session of the <b>impact</b> One-on-One with Advertising Age’s Publishing and Editorial Director David Klein and Madison World’s Chairman and MD Sam Balsara would suffice. From treating agencies as vendors to media agencies turning creative to the issues of media company locking or unlocking editorial content on the web, the session covered it all.
Mark Patterson, CEO, GroupM APAC, enthralled the distinguished gathering at the exchange4media Conclave 2009 that was held in Mumbai on June 3 with his keen observations of the Indian market. The day-long Conclave was presented by Star News and powered by Hindustan Times. Yuva was the associate sponsor for the event.
The television viewership data of IRS 2009 R1 shows a decline in viewership of the national network DD1, while viewership of every other private channel see growth. However the national network stood way ahead of the next in line, Star Plus, which saw a rise of 5.07 per cent with 84.339 million viewers.
Zee Entertainment Enterprise Ltd has put Zee Next, its second Hindi general entertainment channel, on suspension mode. “Zee Next was incurring some losses and we have now put the channel on suspension mode. No additional investments will be made in the channel,” said Subhash Chandra, Chairman, ZEEL, while speaking to analysts after the announcement of the company’s annual and quarterly results on April 22, 2009.
Virgin Mobile has moved its OOH business to Bates 141, which also handles its creative mandate. The agency has created a new OOH division, named ‘Atlas’, under its umbrella for the account. Sandeep Pathak, CEO, Bates 141, has pegged the OOH business of Virgin Mobile in the range of Rs. 30-40 crore.
‘Recession and the Entertainment Industry’ garnered much interest at FICCI Frames, more so because of the distinguished panel that comprised Swaminathan A Aiyar, Rajesh Jain, Rajesh Sawhney, Narendra Bhandari and Punitha Arumugam. Dr Amit Mitra moderated the session that discussed on ways to beat the economic slowdown.
Day two of the INMA South Asia Conference, held in Mumbai on November 13-14, addressed issues like building the newspaper’s top line, building the advertising revenue pie, new strategies to build newspaper readership, and acquiring and retaining employees. impact, the weekly magazine on advertising, media and marketing, and Pitch, both from the exchange4media Group, were media partners for this event. exchange4media.com was the online partner.
Identifying resources and ability to invest, transform and survive the transition from print to multimedia was the focus of the discussion on ‘A roadmap to transition: Leveraging the Newspaper to Build a Multi-Media Enterprise’. The discussion was part of the two-day INMA South Asia Conference, being held in Mumbai on November 13-14.