Authors

Annurag Batra is a serial entrepreneur, media mogul, a journalist and an eternal optimist rolled into one. He is a B. Tech in Computer Sciences, a degree, which he acquired before joining Management Development Institute MDI Gurgaon (Now its Gurugram), one of India's leading Business School. He is a first generation entrepreneur and after acquiring the iconic business media and magazine brand BW Businessworld. a 35 year strong media brand as well as most respected business publication in the country.

Vivid: Sales heads can no longer be just relationship mavericks

Today relationships at best get you a foot in the door, it may get you a patient hearing; relationship is a passport but you still need a visa, says Annurag Batra of e4m

Annurag Batra Mar 11, 2013 1:21 AM

Vivid: India is the Asia Pacific

India has become the centre for entrepreneurs, marketers, brands & hence, a centre for all communication ecosystem partners, says e4m’s Annurag Batra

Annurag Batra Mar 4, 2013 2:52 AM

Vivid: For once, I am with you Justice Katju

Justice Katju has been accused of the foot-in-mouth disease; but this time he cannot be blamed for his opinion on Narendra Modi, says Annurag Batra of e4m

Annurag Batra Feb 25, 2013 8:02 PM

Vivid: Is Northeast ignored by media?

Media is quite lopsided in the presentation of news, views and reviews from the Northeast, says Annurag Batra of exchange4media

Annurag Batra Feb 18, 2013 7:00 PM

Vivid: Media Crusaders or Media Lo Manic(s)?

“India has its problems but a solution cannot be based on an impulse,” says Annurag Batra of exchange4media

Annurag Batra Feb 11, 2013 7:13 PM

Vivid: R-Day 2013 – Dawn of a realisation

We are a nation of fractured notions & sentiments; we need to stand up & address the loopholes in nation building, says Annurag Batra of e4m

Annurag Batra Jan 28, 2013 2:46 AM

Vivid: Lance Armstrong – There’s more to the story

As long as sports will stay on Earth, so will the scandals, says Annurag Batra of exchange4media Group

Annurag Batra Jan 23, 2013 6:49 PM

Vivid: Indo-Pak relationship & Indian media

Secularism is so embedded in our system that most journalists know radicalism can at best be regional, not national, says Annurag Batra of exchange4media

Annurag Batra Jan 14, 2013 6:32 PM

Vivid: India rises to the social media call

Social media has become the collective voice of the masses in India, says Annurag Batra of exchange4media

Annurag Batra Jan 7, 2013 6:43 PM

Vivid: Doordarshan has come a long way

Whoever wrote off the national channel for India, Doordarshan, needs to think again, says Annurag Batra of exchange4media Group

Annurag Batra Jan 2, 2013 7:12 PM

Vivid: Sheen not off journalism

Indian journalism will continue to beckon fresh minds and the youth, says Annurag Batra of exchange4media Group

Annurag Batra Dec 31, 2012 6:30 PM

Vivid: Report rapes and tragedies with sensitivity

Use appropriate language, report factually and never sensationalise information, urges Annurag Batra of exchange4media

Annurag Batra Dec 24, 2012 10:10 PM

The game-changer: Ambika Soni

In conversation with MP & Former I&B Minister Ambika Soni, who led the DAS movement in India and was awarded IMPACT Person of the Year 2012 for the same. Excerpts:

Annurag Batra & Srabana Lahiri Dec 24, 2012 4:06 AM

Vivid: Print Newsweek’s closure raises questions

Journalists fear that Newsweek turning all-online may send wrong signals to profit-seeking publishers, says Annurag Batra of exchange4media

Annurag Batra Dec 17, 2012 7:16 PM

Vivid: Summly – What does it mean to Indian journalism?

I worry if the news floors will have lesser people if Summly succeeds, says Annurag Batra of exchange4media Group

Annurag Batra Dec 10, 2012 6:22 PM

Vivid: Leveson Report – Does it serve its purpose?

On one hand the report’s curtailment maybe necessary but it can also be an obtuse way to muzzle the media, says Annurag Batra of exchange4media

Annurag Batra Dec 3, 2012 6:32 PM

Vivid: Web journalism is here to stay

Online journalism in the West grew on the decline of print. In India, it gained popularity as an avatar of print, says Annurag Batra of exchange4media

Annurag Batra Nov 26, 2012 6:06 PM

Vivid: Anti-ethics practices of other kinds in media

Annurag Batra highlights aberrations in Indian media such as dishing out global news from a local office & excessive use of ‘Exclusive’

Annurag Batra Nov 19, 2012 7:11 PM

Vivid: Media careful, muted on Obama win

Annurag Batra of exchange4media on Barack Obama’s second term as US President and the questions that the world seeks from him

Annurag Batra Nov 12, 2012 6:39 PM

Vivid: Manish Tewari tuning in to media

Acc to Tewari, there are issues in the industry that will demand his deep study. We should respect his frankness & give him time to settle down, says Annurag Batra of exchange4media

Annurag Batra Nov 5, 2012 8:05 PM