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Rs 700 cr on 8 shows! Top channels set to rake in the moolah

Properties such as Kaun Banega Crorepati, India Idol Junior, 24, Bigg Boss, among others, to garner enormous ad revenues for their high recall value & brand visibility

Abhinav Trivedi Sep 2, 2013 8:43 AM

Sony likely to garner Rs 200 crore plus revenue from KBC Season 7

The channel has roped in 9 sponsors; most of the inventory has already been sold. As per sources, ad spots have been sold at Rs 3.5 lakh per spot

Abhinav Trivedi Aug 30, 2013 8:40 AM

Sony slides to No. 6 in Week 34, Sab TV gains

Sony drops to No. 6 for the first time, recording a gross TVT of 292.6 mn in Week 34. Star Plus continues to top the GEC ranks in the HSM market, followed by Colors & Zee TV

Abhinav Trivedi Aug 30, 2013 7:30 AM

10+2 ad cap will wipe out Rs 300 cr from TV business: Sunil Lulla

The MD & CEO of Times Television Network talks about various challenges faced by the TV industry, including digitisation, 10+2 ad cap & the new system of ratings, among other things...

Abhinav Trivedi Aug 29, 2013 9:01 AM

Times Group enters English entertainment space with Romedy Now

The channel aims to cater to all urban, up-scale audience. The new launch will further fragment the audience in the English GEC space

Abhinav Trivedi Aug 29, 2013 8:12 AM

Fresh content will be key for the English genre: Kevin Vaz

The growth of the genre will depend on how the channels correlate with the audiences & get more recent content, says the Biz Head, English Cluster, Star Jalsha & Jalsha Movies

Abhinav Trivedi Aug 28, 2013 8:40 AM

TRAI extends deadline for responses on distribution consultation paper

The regulator had earlier asked stakeholders to respond by August 27, but has pushed the deadline to September 3

Abhinav Trivedi Aug 28, 2013 7:59 AM

TRAI should de-regulate the broadcasting industry: Rajesh Kaul

The President of The One Alliance stresses that time has come for TRAI to leave the entire regulation to market forces and competition on the ground

Abhinav Trivedi Aug 27, 2013 9:07 AM

FMCG and auto to drive media spends this festive season

Devalued Rupee, along with the weak Indian economy, is likely to affect media spends in the festive season. Except auto and FMCG, other sectors will be conservative

Abhinav Trivedi Aug 27, 2013 8:40 AM

What slowdown? 50 plus new launches to fuel auto sector media spends

New launches, upcoming festive season & the belief marketers have in a demand-driven market like India will drive media spends in spite of economic uncertainties

Abhinav Trivedi Aug 26, 2013 8:12 AM

Sony reclaims fourth position in Week 33; Star Plus retains top spot

Independence Day saw a huge surge in viewership for almost all GECs. Star Plus retained its leadership position in Week 33 with gross TVT of 490 million

Abhinav Trivedi Aug 23, 2013 7:54 AM

Colors eyes revenue bonanza from '24'

According to industry sources, the channel is eyeing revenues to the tune of Rs 75 cr to Rs 90 cr from the espionage series, which is slated to go on air in October

Abhinav Trivedi Aug 23, 2013 7:53 AM

Life OK & Sab TV gain viewership: What are they doing right?

Media planners and critics cite digitisation, better content and maha-episodes as reasons behind the channels gaining viewership in the last two weeks

Abhinav Trivedi Aug 22, 2013 9:09 AM

"Today's kids are far more democratic than they were before"

Disney-UTV's core content creators Devika Prabhu & Indrajit Ray highlight the key trends in the kids genre and how storytelling is central to their content strategy

Abhinav Trivedi Aug 21, 2013 8:00 AM

Movie channels are an unavoidable part of a media plan: Neeraj Vyas

The reach of Hindi movie channels is almost at par with GECs, says the EVP and Business Head of Set Max, while talking about the robust nature of the genre

Abhinav Trivedi Aug 20, 2013 9:09 AM

Leading entertainment channels see robust revenue growth in Q1

Surge in ad spends from some sectors, digitisation and increase in ad rates has propelled revenues for most broadcasters in the first quarter of FY 2014

Abhinav Trivedi Aug 19, 2013 8:52 AM

B'casting industry sceptic over Manish Tewari's recent 10+2 suggestion

Industry insiders & broadcasters have chosen to remain silent over I&B Minister’s suggestion to TRAI on postponing the introduction of 10+2 regulation till Dec 2014

Abhinav Trivedi Aug 19, 2013 8:05 AM

Star Plus launches Junior MasterChef

Star Plus to launch new culinary show Junior MasterChef. The show format, where kids are judged for their cooking skills, was a huge success in Australia last year

Abhinav Trivedi Aug 16, 2013 8:27 AM

Hindi GEC genre share remains consistent post digitisation

Since the relative share of the genre has gone down as compared to others, we see the segment being affected. But Hindi GEC is still the most robust genre on TV today

Abhinav Trivedi Aug 14, 2013 8:44 AM

STAR Group to raise funds for Uttarakhand flood victims

The Group is bringing together celebrities from the film industry for a show on Independence Day. The initiative expects to raise approx Rs 30 cr - all of which will be channelled to NGOs

Abhinav Trivedi Aug 13, 2013 8:15 AM