Authors
?blur=25

McCann Worldgroup India emerges as Indian agency with highest number of metals at the recently concluded Cannes Lions

Srabana Lahiri Jun 27, 2017 7:48 AM

?blur=25

McCann Worldgroup’s Grand Prix, major wins by Ogilvy & Mather, Leo Burnett, BBDO India, Wieden & Kennedy and L&K Saatchi&Saatchi add up to India’s all-time best performance of 40 metals at Cannes. Technology meets social purpose to bring about change and add meaning to people’s lives

Srabana Lahiri Jun 27, 2017 7:37 AM

?blur=25

Tali Gumbiner, Senior Copywriter, McCann NY and Lizzie Wilson, Senior Art Director, McCann NY, who conceptualised the ‘Fearless Girl’, talk about the campaign that has taken the world by storm, winning four Grand Prix awards at the Cannes Lions

Srabana Lahiri Jun 27, 2017 7:31 AM

Cannes Lions 2017: We need to work hard on print advertising, says Girish Agarwal?blur=25

Girish Agarwal, Non Executive Director of the Dainik Bhaskar Group, and a first-timer at the Cannes Lions festival, gives us his take on it.

Srabana Lahiri Jun 24, 2017 9:52 AM

Cannes Lions 2017: Facebook's Sheryl Sandberg & Airbnb's Jonathan Mildenhall reveal how they push creativity on mobile ?blur=25

In conversation with Colleen DeCourcy, Global Chief Creative Officer of Wieden & Kennedy, Sandberg and Mildenhall share how the shift to mobile has changed the services their brands provide

Srabana Lahiri Jun 23, 2017 6:03 PM

Cannes Lions 2017: 'Content is King. Context is King Kong,' says Josy Paul on #ShareTheLoad @WARC session?blur=25

Team BBDO India comprising Josy Paul, Hemant Shringy and Rajat Mendhi make a case for adding the ‘effectiveness’ quotient to a successful campaign

Srabana Lahiri Jun 23, 2017 8:07 AM

Cannes Lions 2017: Leo Burnett wins Silver for #RoadsThatHonk, India’s first ever metal in the Innovation Lions?blur=25

#RoadsThatHonk is an innovative anti-collision vehicle management system, to make India’s national highways safer

Srabana Lahiri Jun 21, 2017 8:07 AM

Cannes Lions 2017: O&M India wins Outdoor Lions Gold for Savlon Healthy Hands; 'Proud of my team, client,' says Piyush Pandey?blur=25

McCann Worldgroup India wins a Silver. A total of 110 winners were announced in this category. India had 13 shortlisted entries.

Srabana Lahiri Jun 20, 2017 7:42 AM

Cannes Lions 2017: Prasoon Joshi and Amit Akali upbeat about leading Pharma shortlist?blur=25

Five Indian agencies were shortlisted in the Cannes Lions Health and Wellness and Pharma categories

Srabana Lahiri Jun 19, 2017 8:04 PM

Latest: Cannes Lions 2017: Really special, says Prasoon Joshi about McCann Health winning Lions Health Grand Prix for Good?blur=25

Campaign made by McCann Health, New Delhi/ McCann Worldgroup India, Mumbai, for the Ministry of Public Health, Islamic Republic of Afghanistan actually saves Lives

Srabana Lahiri Jun 19, 2017 8:47 AM

Cannes Lions 2017: Mindshare gets Brooke Bond Red Label 6 Pack Band to perform live on Cannes stage today?blur=25

India’s first transgender band will perform twice– during a panel discussion at 3pm and just before the Glass Lions award ceremony begins at 8pm

Srabana Lahiri Jun 19, 2017 8:04 AM

My personal goal is to create a 100 billion dollar company that India has never produced so far: Vijay Shekhar Sharma?blur=25

A man of few words but, surprisingly, one who writes good poetry and even his own company’s ads, Sharma is a disruptor and innovator like none other. On the sidelines

Srabana Lahiri Dec 21, 2016 8:01 AM

Amitabh Bachchan turns superhero for new Disney series Astra Force?blur=25

Amitabh Bachchan models animated mythical superhero ‘Astra the Immortal’ after himself for new series ‘Astra Force’ created by Graphic India for Disney Channel

Srabana Lahiri Dec 12, 2016 8:50 AM

Our USP will always be the great mix of brands we have: Deepak Lamba?blur=25

Deepak Lamba, CEO of WorldWide Media, talks about taking the company’s legacy brands to new-fangled content platforms, charting new directions of growth and ensuring profitability in a scenario where magazines have shown de-growth overall

Srabana Lahiri Jul 18, 2016 8:15 AM

Cannes Lions 2016: Collaboration is the trend emerging  out of the festival this year, says Piyush Pandey?blur=25

Ad guru Piyush Pandey sees the inter-dependence of technology and ideas growing in the world of advertising, as well as the coming together of different entities, companies and even networks to do good work

Srabana Lahiri Jun 28, 2016 7:50 AM

Cannes Lions 2016: Sir Martin Sorrell, Maurice Lévy, Michael Roth, John Wren, Yannick Bolloré and Tadashi Ishii find 'Common Ground' in support of the UN?blur=25

UN Secretary-General Ban ki-Moon makes successful ‘pitch’ for support for the UN’s 17-point Sustainable Development Goals at Cannes Lions

Srabana Lahiri Jun 25, 2016 9:24 AM

Cannes Lions 2016: Unilever's #unstereotype: Balki, Aline Santos on power panel talk gender justice in advertising?blur=25

40% of women say they do not identify at all with the women they see in ads; advertising must be a powerful force in leading positive cultural change

Srabana Lahiri Jun 24, 2016 8:32 AM