Prateek Malpani, Head of Brand, Wakefit.co discusses the insights behind its rebranding, the brand’s vision, customer-centric approach, pioneering innovations and more

Ritika Raj Sep 12, 2023 8:58 AM

Raj, Sales & Marketing Head at Titan Company's Wearables Division, talks about Fastrack Smart's rebranding, collaboration with Ranveer Singh and more

Ritika Raj Jul 28, 2023 12:54 PM

Jain, Director - Marketing, Lenovo India, talks about the brand’s Brave New Art video series that melds analogue and digital art, strategies to engage Gen Z, leveraging data, digital and more

Ritika Raj Jul 13, 2023 9:05 AM

P Chandra Shekhara Reddy, Sr. Vice-President, Sales & Marketing, Freedom Healthy Cooking Oils, shares trade secrets of how the brand is becoming a consumer favourite in every Indian state

Ritika Raj May 17, 2023 11:20 AM

Vikas D Nahar, Founder & CEO- Happilo, talks about the brand’s journey, marketing strategy and more

Ritika Raj May 10, 2023 8:45 AM

Ashish Tiwari, CMO, Home Credit India, talks about his vision for the brand, challenges and approaches for the BNPL sector, marketing roadmap for the year ahead and more

Ritika Raj May 9, 2023 8:50 AM

Col. Arvinder Singh, COO, Gujarat Titans, speaks on fan engagement, building a digital space for supporters, brand building and more

Ritika Raj Feb 15, 2023 1:26 PM

Beriwal, Global Chief Marketing Officer, VAHDAM India talks about the brand’s global presence, newer blends, marketing strategies and more

Ritika Raj Feb 13, 2023 10:15 AM

Rahul Talwar, CMO, Max Life Insurance, shares insights behind the recently launched TVC with Rohit Sharma and Ritika Sajdeh as brand ambassadors, evolving consumer sentiments and growing TG

Ritika Raj Dec 31, 2022 8:07 AM

Nilesh Malani, President & CMO, Polycab India Ltd, talks about the brand completing 39 years in business, shares insights around adopting a fresh marketing approach, and more

Ritika Raj Dec 30, 2022 9:05 AM

Devanathan - Senior Director, Social Commerce, Myntra shares insights on the idea behind Creator Fest, content-led marketing and more

Ritika Raj Dec 19, 2022 1:24 PM

Thoreau, CMO - The Body Shop, shares thoughts on the brand's business vision and why its activism isn't skin deep

Ritika Raj & Tanya Dwivedi Dec 5, 2022 1:52 PM

Shoma Narayanan, Managing Director - Group Strategic Marketing and Communications, DBS Bank India tells us all about the new campaign, brand ethos and the challenges of being a foreign bank in India

Ritika Raj Dec 5, 2022 9:06 AM

Varun Kandhari, Director - Marketing, Mars Wrigley India, talks about the festive season, category trends, localising products for Indian markets, marketing strategy and more

Ritika Raj Oct 21, 2022 1:07 PM

Badri Beriwal, Chief Business Officer - New Categories, Britannia Industries, shares insights on entering a new category, launching TVC with Prabhu Deva, expansion strategies & more

Ritika Raj Oct 20, 2022 8:52 AM

The Head of Marketing at Pepperfry shares insights on the new festive campaign, strengthening the brand’s positioning, marketing strategies, online vs offline sales and more

Ritika Raj Oct 19, 2022 8:54 AM

Nikhil Gupta, Head of Marketing & Integrated Communications and Commercial Operations - SA, Signify shares insights behind the new campaign, evolving category, expectations from the festive season

Ritika Raj Oct 12, 2022 8:59 AM

On the launch of second edition of Nivea Soft Fresh Batch, Ajay Simha, Marketing Director - Nivea India, shares how the skincare major is enabling GenZ girls to become future content creators

Ritika Raj Oct 10, 2022 9:08 AM

Sethi, Founder & CEO of Rage Coffee, shares insights on recent rebranding, association with cricketer Virat Kohli, marketing strategy, and more

Ritika Raj Aug 23, 2022 8:46 AM

This festive season when brands are looking at leaving the pandemic behind, industry experts share how vivo Pro Kabaddi League can give brands enough mileage to achieve their objectives

Ritika Raj Aug 22, 2022 10:22 AM