Authors

As the editorial head for the website, Naziya covers media, advertising and marketing domains. Prior to joining the digital domain, she worked for 12 years with leading newspapers covering political, legal and crime beats.

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MRUC has received several informal complaints of ‘inappropriate use of data’, however, in two cases the matter has already gone to the committee for scrutiny.

Naziya Alvi Rahman Jan 31, 2018 9:00 AM

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With high ticket properties and 45+ channels, Sehgal says that ZEE will be in a position to offer better efficiency to advertisers which will cover length and breadth of the country during IPL season

Naziya Alvi Rahman Jan 30, 2018 8:58 AM

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As the latest IRS 2017 reveals its findings after a gap, we speak to Sam to find out how is this better than the past surveys and how it can still get better.

Naziya Alvi Rahman Jan 19, 2018 8:56 AM

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The broadcaster has asked for a whopping Rs 150 cr to be co-presenter and between Rs 69-75 cr to be associate sponsor of the upcoming IPL season.

Naziya Alvi Rahman Jan 16, 2018 9:00 AM

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The organisation is aiming at an increased viewership of at least 15-20% in the upcoming season. However, the pricing is expected to go up by 35-40%

Naziya Alvi Rahman Jan 12, 2018 9:00 AM

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Gautam Siddharth was one of the key senior members of the Times News Network team. He died of sudden cardiac arrest in the office on Thursday noon

Naziya Alvi Rahman Jan 12, 2018 8:55 AM

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Vishnu Mohan Chairman & CEO, Havas Group India & South East Asia, hints at big plans for India. Leaving a “not so rosy 2017” behind, he talks about accelerated growth plans for the agency and stability for the entire industry

Naziya Alvi Rahman Jan 3, 2018 9:00 AM

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On January 2, Raj Nayak, COO, Viacom 18, marks his silver jubilee year in the television industry. Raj is undoubtedly one of the most highly regarded thought leaders in the media & entertainment space in India

Naziya Alvi Rahman Jan 2, 2018 9:00 AM

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Mindshare, the global media agency network that is part of WPP, appointed Sudipto Roy Managing Director for AAR (APAC, Africa, Middle East, Turkey, and Russia).

Naziya Alvi Rahman Dec 20, 2017 8:55 AM

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Starcom, part of Publicis Media India, has won the media duties of Kraft Heinz, confirm industry sources

Naziya Alvi Rahman Dec 19, 2017 8:50 AM

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GroupM is in talks with several digital clients currently with its other agencies to shift them to Essence, which is looking at a major expansion plan in 2018

Naziya Alvi Rahman Dec 13, 2017 8:51 AM

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A new print edition in Delhi and news websites in various regional languages like Bengali, Punjabi and south languages will mark the beginning of Lokmat's 100 years of existence

Naziya Alvi Rahman Nov 30, 2017 8:55 AM

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With 700 plus employees and a data base of 375000 people’s responses across 35 different countries, the agency is all set to create waves across India. Led by Kartik Sharma, South Asia Managing Director, the agency already has clients like FMCG giant ITC and L’Oréal

Naziya Alvi Rahman Nov 27, 2017 8:48 AM

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The production house has already established itself as the leader in the non-scripted genres. However, Rege now wants Endemol to achieve the same in the original scripted zone and film production

Naziya Alvi Rahman Nov 23, 2017 9:03 AM

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Basking in the glory of two successful decades, Mindshare wants to keep strengthening its services and focus on DDC- Data, Digital and Content

Naziya Alvi Rahman Nov 21, 2017 9:05 AM

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Clocking a 40X growth in the topline over the last 10 years with five diverse business lines, Viacom18 has turned out to be one of the fastest growing media entities

Naziya Alvi Rahman & Madhuwanti Saha Nov 20, 2017 9:45 AM

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With a team of 700+ professionals, lead by Kartik Sharma, Managing Director -South Asia, the agency is all set to create waves across the Indian market from Nov 9

Naziya Alvi Rahman Nov 10, 2017 8:55 AM

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From November 9, 2016 till end of February, 2017 the print business came to a complete standstill, experts

Naziya Alvi Rahman & Nishant Saxena Nov 8, 2017 8:50 AM

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Sorrell who is in India for WPP’s first-ever board meeting in the country, hints at more acquisitions and announces a second role for CVL Srinivas, CEO, South Asia, GroupM

Naziya Alvi Rahman Oct 18, 2017 7:41 AM