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AdFest 2008: Saatchi & Saatchi Singapore declared Agency of the Year?blur=25

Saatchi & Saatchi Singapore was declared Agency of the Year on the fourth and final day of AdFest 2008. The Agency of the Year Award is awarded based on the maximum number of metals won. The first runner-up was JWT Singapore, which bagged 21 awards, followed by Dentsu Inc, Tokyo, which bagged 14 awards.

Judy Franko Mar 31, 2008 7:59 AM

AdFest 2008: O&M, Leo Burnett, Contract, McCann Erickson among Indian metal winners?blur=25

The four-day AdFest 2008 held in Pattaya, Thailand, from March 26-29, saw a total of 17 metals being awarded to Indian agencies. O&M topped the list with four metals. Leo Burnett bagged three awards, while Contract Advertising and McCann Erickson won two metals each.

Judy Franko Mar 31, 2008 7:58 AM

AdFest 2008: ‘We should encourage our clients to experiment’?blur=25

Day 3 at AdFest 2008 saw Chris Thomas, Chairman and Chief Creative Officer, Asia, BBDO Asia Pacific, Singapore, and Simon Bond, Regional MD, Asia Pacific, Proximity, Singapore, jointly address a session on ‘Exploring new avenues for creativity in the digital age’, where the duo stressed on the need for creating powerful ideas that would allow consumers to play and work with the brands.

Judy Franko Mar 29, 2008 7:37 AM

AdFest 2008: ‘Today’s consumer should be seen as a dynamic swarm and not a passive herd’?blur=25

Demystifying today’s consumer has become an important exercise for brands and corporates. As James Lou, Executive Vice President, Managing Director of Strategy, DDB, Chicago, noted at the AdFest 2008, “Today’s consumers are spoilt for choice and it is the consumer who is in control and reinventing the relationship with the brands.”

Judy Franko Mar 28, 2008 11:58 AM

Team Tokyo wins Fifth Young Lotus Award at AdFest 2008?blur=25

Kentaro Harano and So Yamada of Hakuhodo Inc, Tokyo, bagged the Fifth Young Lotus Award at AdFest 2008 in Thailand on March 27. Team Tokyo was followed by Team Hong Kong, Leo Burnett and Team Manila; Lowe Worldwide (Philippines) was the other finalist.

Judy Franko Mar 28, 2008 11:57 AM

AdFest off to a rousing start in Thailand?blur=25

The Asia Pacific Advertising Festival or AdFest, the annual advertising festival aimed at celebrating creativity in Asia pacific region, officially kicked off on March 26 in Pattaya, Thailand, with the concurrent screenings of 761 TV award entries and an exhibition of numerous works.

Judy Franko Mar 27, 2008 8:24 AM

exchange4media Conclave 2008: In Digital anybody can be producers and publishers, says Murugavel Janakiraman?blur=25

After stimulating debates on ‘Print 3.0’ in Delhi and ‘Television 3.0’ in Mumbai, the exchange4media Conclave 2008 moved to Bangalore on March 14, where some of the top honchos of new age media companies put the spotlight on ‘Digital 2.0’. NDTV Media is the Presenting Sponsor for this four-city mega industry event.

Judy Franko Mar 17, 2008 8:17 AM

G Srinath quits as Club FM COO; to start his own agency Hammer India?blur=25

G Srinath has put in his papers as Chief Operating Officer at Club FM, Mathrubhumi Printing and Publishing Company’s FM radio venture. He is all set to start his own advertising agency, called Hammer India. The agency is set to commence operations from April 1.

Judy Franko Mar 5, 2008 7:09 AM

Deccan Chronicle to launch financial daily in April-May; appoints Meridian as creative agency?blur=25

Deccan Chronicle Holdings Ltd, publisher of English daily Deccan Chronicle, will be launching its financial daily in the first half of the calendar year 2008. The launch will see editions rolling out in Delhi, Mumbai, Bangalore, Hyderabad and Chennai, from day one. The creative duties of the daily would be handled by Meridian.

Judy Franko Feb 21, 2008 6:29 AM

After Chutti TV, Sun Network to launch kids’ channels in Malayalam, Telugu, Kannada?blur=25

After consolidating its position in the kid’s television space with Chutti TV, Sun Network is set to roll out kid’s channels in Malayalam, Telugu and Kannada languages. The Malayalam channel will be called Kochu TV, while the Telugu channel will be known as Khushi TV. The Kannada channel has been christened Chintu TV.

Judy Franko Feb 20, 2008 6:32 AM

Lowe, O&M, JWT and Grey Worldwide in contention for BharatMatrimony account?blur=25

BharatMatrimony has called for a creative pitch and the agencies in contention for the account include Lowe, O&M, JWT and Grey Worldwide, according to highly placed sources. The media duty of the matrimonial portal is handled by Starcom.

Judy Franko Feb 12, 2008 6:50 AM

Vaartha to launch editions in Chennai and Bangalore; to go all colour?blur=25

Vaartha, the most read Andhra daily after Eenadu, is set to roll out editions in Chennai and Bangalore. According to Gaurav Sanghi, Executive Director, AGA Publications Ltd, publisher of Vaartha, these editions would be launched in the next couple of months. AGA Publications is investing close to Rs 100 crore to launch the two new editions, making all its 20 editions all colour, inter alia.

Judy Franko Feb 7, 2008 6:41 AM

CII Brand Summit: ‘Agency and client may not need each other, but the brands they manage need the consistency’?blur=25

Brands need to reinvent themselves in order to stay relevant in this rapidly evolving technological age and building strong bond between brands and their customers is imperative for the success of any brands. These are the two major points that speaker after speaker stressed at the 4th edition of the CII Brand Summit held in Hyderabad on February 1 and 2, 2008 under the theme ‘The brand is dead. Long live brand’.

Judy Franko Feb 4, 2008 7:38 AM

Deccan Chronicle to launch financial daily; plans foray into sports & event management space?blur=25

The Board of Deccan Chronicle Holdings Ltd at its meeting held on January 28, 2008, inter alia, approved the launch of a financial daily. The company also announced a joint venture of its subsidiary Sieger Solutions with GroupM to explore and create synergies in the space of sports and event management.

Judy Franko Jan 29, 2008 6:49 AM

Subramanian Iyer quits Raj TV to join Triveni Media as EVP?blur=25

Subramanian Iyer, National Head-Sales and Marketing, Raj TV, has decided to move on after a one-and-a-half year stint with the channel. Iyer confirmed the development and said that he had joined Triveni Media as Executive Vice-President.

Judy Franko Jan 22, 2008 7:01 AM

Bangalore Ad Club elects new office bearers, Tag Media COO P R Satheesh is President?blur=25

The Advertising Club, Bangalore recently held its annual general meeting, following which it elected its new office bearers. P R Satheesh, COO, Tag Media Network, was elected President of the Club, Malavika Harita, EVP, Saatchi Direct, was made Vice-President.

Judy Franko Jan 17, 2008 6:42 AM

G3 bags Rs 10-crore Fairever account?blur=25

Chennai-based FMCG major Cavinkare has awarded the creative duties of one of its most prolific brands, Fairever, to G3, a part of Grey Worldwide. Orchard Advertising is the incumbent agency. The account size is pegged upwards of Rs 10 crore. G3 already handles Cavinkare’s hair colour and home care businesses.

Judy Franko Jan 12, 2008 6:39 AM

After Meritus, Balasubramanium V headed to ADAG as Group Knowledge Management Head?blur=25

Balasubramanium V, who recently put in his papers as Global CEO of Meritus, the data analytics firm of WPP Group, is all set to join Reliance ADAG as Group Knowledge Management Head. The Knowledge Management initiative is to extract more consumer insights for efficient strategy through analytics.

Judy Franko Jan 11, 2008 6:50 AM

e4m?blur=25

Balasubramanium V, who recently put in his papers as Global CEO of Meritus, the data analytics firm of WPP Group,

Judy Franko Jan 10, 2008 5:41 PM

O&M to handle creative duties of English training academy VETA?blur=25

VETA, an academy for teaching spoken English, has appointed O&M as its creative agency following a multi-agency pitch. Rediffusion DYR, Law & Kenneth, JWT and Contract were the other agencies that had taken part in the pitch. RK Swamy BBDO is the incumbent agency. The media duties of VETA are being handled by Mindshare.

Judy Franko Jan 9, 2008 6:40 AM