Cannes Lions 2008:  Go, grab the opportunities: Rupert Murdoch?blur=25

He is well-known for his direct-speak and pizzazz. exchange4media’s Amit Agnihotri caught up with Rupert Murdoch, Chairman & Chief Executive, News Corp., on the sidelines of the 55th Cannes Lions International Advertising Festival to pop a few questions.

Amit Agnihotri Jun 20, 2008 8:22 AM

IAA Congress Commentary: IAA delegates vote for specialization, yet industry needs integration. Badly!?blur=25

The third and final Dubai dispatch by <b>Amit Agnihotri</b>, Group Editor and Co-founder of exchange4media, talks about the debate between integration and specialization models, and other highlights of the final day of the Congress. Agnihotri spoke to P&G Global CMO Jim Stengel and Samsung CMO Gregory Lee to learn their approaches to branding and communication.

Amit Agnihotri Mar 24, 2006 7:03 AM

IAA Congress Commentary: Of global branding, lazy-marketing, and future of ad business?blur=25

Continuing his Dubai dispatches, <b>Amit Agnihotri</b>, Group Editor and Co-founder exchange4media, writes about his experience on Day Two of the IAA Congress. With Sergio Zyman, Steve Forbes and global honchos of companies like Walt Disney Parks, Leo Burnett, StarCom and McCann on the dais, Day Two, he says, was invigorating.

Amit Agnihotri Mar 23, 2006 7:34 AM

IAA Congress Commentary: Dubai does a Jaipur?blur=25

While not strictly comparable, Dubai today reminded one of Ad Asia Jaipur in November 2003, writes <b>Amit Agnihotri</b>, Group Editor and Co-founder, exchange4media. This Dubai Congress has the scale, stature, speakers, and buzz that we were missing in many conferences, with a possible exception of Cannes. On Day One of the Congress, a strong speaker line up made the event worth the hype.

Amit Agnihotri Mar 22, 2006 7:30 AM