Date-wise News
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The federation noted that the accreditation from the GoI is first for an SRB in India

exchange4media Staff Aug 23, 2021 10:32 AM

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Compared to Olympics 2016, ad volumes during Olympics 2020 were down by 20%, but the tally of advertisers and brands increased this time around

exchange4media Staff Aug 23, 2021 8:57 AM

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Gaurav Kumar Kwatra, Director- Purina Petcare India, from Nestlé, shares insights on the brand’s three-year journey in India’s petcare industry, marketing plans, future growth of the segment, and more

Ritika Raj Aug 23, 2021 8:47 AM

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Guha, MD of 9X Media, former president of TOI Group & board of directors of BCCL and Bollywood producer, breathed his last on Aug 21 after a short battle with liver cancer

exchange4media Staff Aug 23, 2021 8:47 AM

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We recount the doyen’s stellar contributions to the world of marketing and advertising

Mansi Sharma Aug 23, 2021 8:34 AM

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After four decades in the M&E industry across print, TV, advertising, marketing and films, Pradeep Guha leaves behind a formidable track record of transforming everything he undertook

exchange4media Staff Aug 23, 2021 8:22 AM

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Moving from quality measurement to performance intelligence is a paradigm shift and a monumental opportunity for the advertiser

exchange4media Staff Aug 23, 2021 8:05 AM