Date-wise News
Ajay Mehta?blur=25

The Managing Director of Cinema (ITV) and OOH (Kinetic) spells out his new client solutions, insights on the in-house tool IOM & trends that will be potent for this new post-COVID market environment

Noel Dsouza Aug 3, 2020 8:42 AM

digital?blur=25

As per the report, a resurgence in ad insertions per day on digital medium was observed during June 2020, post facing a drop in April-May 2020

exchange4media Staff Aug 3, 2020 8:35 AM

BharatPe?blur=25

COVID-19 suspended BharatPe’s plans of utilising the 11 cricketers they signed as brand ambassadors. Subhasis Beura, CBO- Brand and Commerce, says they have their plans ready once sports resume

Simran Sabherwal Aug 3, 2020 8:27 AM

Sanjay Gupta?blur=25

Guest Column: Sanjay Gupta, Marketing Director, India SA & APAC Rides Brand Marketing, Uber, stresses on the need for marketers to be meaningful in their actions and thoughtful in their communication

Sanjay Gupta Aug 3, 2020 8:21 AM

TV?blur=25

Premium categories or high spenders on TV & news channels - durables, automobiles, FMCG and pharma - have made a noticeable comeback, say experts

Tasmayee Laha Roy Aug 3, 2020 8:14 AM

content upfront?blur=25

Media companies and agencies see it as an activity to galvanise ad spends as economy recovers

exchange4media Staff Aug 3, 2020 8:11 AM

4m Creative Zone with Prateek Bhardwaj, Chief Creative Officer at Lowe Lintas?blur=25

In today's edition of e4m Creative Zone, we speak to Prateek Bhardwaj, CCO Lowe Lintas on creativity in adversity, anticipated positive momentum post IPL and more

Misbaah Mansuri Aug 3, 2020 7:57 AM

IPL 2020?blur=25

Women’s T20 Challenge will also take place in the UAE and will comprise three teams with four matches

exchange4media Staff Aug 3, 2020 7:33 AM