With the industry going through a new low in terms of business owing to the COVID-19 crisis, Abbas in this exclusive interview speaks about his vision for the industry and more

exchange4media Staff Jul 7, 2020 1:30 PM

We are built to be hungry for touch, exploration and interaction in-person and until physical events are back on track we need to innovate to thrive in the uncertainty, writes Rasheed Sait

exchange4media Staff Jul 7, 2020 12:49 PM

In his previous role, he was the Vice President, Marketing & Digital Operations at the organisation

exchange4media Staff Jul 7, 2020 12:22 PM

The Appointments Committee has approved Dwivedi’s appointment for a term of three years

exchange4media Staff Jul 7, 2020 12:16 PM

The agency has also announced the elevation of Vikash Chemjong and Basabjit ‘Tito’ Mazumdar to the role of Joint National Creative Directors

exchange4media Staff Jul 7, 2020 11:42 AM

The newly-launched anthem reinforces the true essence of the nation amid the pandemic

exchange4media Staff Jul 7, 2020 11:21 AM

As part of the mandate, Wavemaker will handle integrated media for the pharmaceutical company

exchange4media Staff Jul 7, 2020 11:03 AM

A digital collage of brand ambassador Dhoni was created using his pics shared by his fans

exchange4media Staff Jul 7, 2020 10:43 AM

Adlanders opine that while it’s heartening to see big brands taking a stand against discrimination, the movement must not be used as a mere marketing tool

Misbaah Mansuri Jul 7, 2020 9:13 AM

On the panel - Ajay Mehta, Gautam Bhirani, Siddhartha Butalia, Pramod Bhandula, Upinder Singh and Vinkoo Chakraborty; moderator - Naziya Alvi Rahman

exchange4media Staff Jul 7, 2020 9:11 AM

Average ad volume per day for regional channels has risen by 74% in June compared to April, shows the data

exchange4media Staff Jul 7, 2020 8:51 AM

In a conversation with e4m, Issac John, Business Head- Digital (South Asia), Discovery, spoke about the channel’s OTT platform, Discovery+ and the importance of vernacular market in India

exchange4media Staff Jul 7, 2020 8:45 AM

Mirza, Managing Director & CEO for Dr. Oetker in India & SAARC countries, tells us how the company connected with consumers and encouraged them to don the apron and wield the ladle during the lockdown

Simran Sabherwal & Sanstuti Nath Jul 7, 2020 8:42 AM

Kishan Kumar Shyamalan, Abhinav Khare, Eshwar N, KRP Reddy, Suresh Balakrishna and Varghese Chandy to debate in the latest edition of ‘Go Dakshin’ series

exchange4media Staff Jul 7, 2020 8:39 AM

Headquartered in Mumbai, the agency will offer end-to-end business solutions from Marketing & Strategy to Film Production & Motion Graphics

Neeta Nair Jul 7, 2020 8:32 AM