Anil Mathur, Chief Operating Officer, Godrej Interio shares insights on the new campaign featuring Sonu Sood, the brand's marketing strategies and plans going forward

Noel Dsouza Feb 19, 2020 8:30 AM

Gupta speaks about the factors that give OkCupid an edge over its competitors, its India-focused efforts and why a person is more than just photograph on the dating app

Anjali Thakur Feb 19, 2020 8:29 AM

#WeMissYouSid was among the top trends on Twitter with Siddharth Shukla being announced as the winner of Bigg Boss 13

Nafisa Shaheen Feb 19, 2020 8:28 AM

The licensee will be granted exclusive advertising rights inside metro stations from Dwarka to Dwarka Sec-21, on line number 3, and from Dwarka to Dhansa Bus Stand Metro stations

exchange4media Staff Feb 19, 2020 8:24 AM

Gamification is often touted as a trend to watch out for as it boosts engagement on the platforms and also attracts brands to leverage the hyper-personalisation tool

Shikha Paliwal Feb 19, 2020 8:15 AM

The awards will be held on March 5, 2020, in Mumbai and will honour campaigns and communication in the health sector

exchange4media Staff Feb 19, 2020 8:02 AM

According to BARC India data, the news category registered 22 million viewers on Budget Day, a 33% rise in number of unique viewers compared to the same time-band in the previous four weeks

exchange4media Staff Feb 19, 2020 7:37 AM