Date-wise News
Gaana Vande Mataram?blur=25

This version features artists from nine different linguistic backgrounds including Malayalam, Assamese, Urdu, Hindi, Marathi, Punjabi, Odia, Telugu & Bengali to highlight India's cultural diversity

exchange4media Staff Jan 28, 2020 1:14 PM

Httpool and AccuWeather?blur=25

AccuWeather will leverage Httpool’s reach and expertise to strengthen its presence in India

exchange4media Staff Jan 28, 2020 12:48 PM

Adidas?blur=25

Globally, the campaign has been led by women athletes like Mikaela Shiffrin, Mae Yoshikawa, Jessamyn Stanley, Denise Schindler, Chinae Alexander, Nadya Okamoto and Jada Sezer

exchange4media Staff Jan 28, 2020 12:37 PM

Centerfruti?blur=25

The launch is being supported with a 360-degree campaign put together by Ogilvy India

exchange4media Staff Jan 28, 2020 12:11 PM

Parle?blur=25

The creative agency behind the campaign, thought blurb, has conceptualised the TVCs in Hindi and regional languages

exchange4media Staff Jan 28, 2020 11:23 AM

blink digital?blur=25

The agency will oversee social media marketing, ORM, and digital asset creation of Spartan Poker’s social media campaigns

exchange4media Staff Jan 28, 2020 10:19 AM

TV?blur=25

Industry experts have expressed concerns on whether TRAI will be able to fulfill its goals like empowering consumers and reducing TV bills or will it lead to more rounds of amendments

exchange4media Staff Jan 28, 2020 9:32 AM

Santosh Nair Zee Keralam?blur=25

Santosh Nair, Business Head of ZEE Keralam, speaks about the channel’s one-year journey, challenges faced, marketing strategies and more

Neethu Mohan Jan 28, 2020 9:08 AM

Shashi Kumar Chaudhary Century OOH?blur=25

Shashi Kumar Chaudhary, Founder of Century OOH, tells us what gives the company an edge over other media players in Eastern India

Anjali Thakur Jan 28, 2020 8:52 AM

Rummy?blur=25

The Rummy industry, valued at Rs 2,200 crore and growing at 34% CAGR, also focuses on advertising on content-based platforms

Tasmayee Laha Roy Jan 28, 2020 8:50 AM

mera bharat amazeballs Navin Shenoy?blur=25

At the launch of MTV's Mera Bharat Amazeballs report, Shenoy, Head Of Marketing at Viacom18, explains why it’s important to keep pace with the changing attitudes, concerns and hopes of the youth

exchange4media Staff Jan 28, 2020 8:49 AM

Shalimar?blur=25

The paint manufacturer will be focusing on BTL promotions, influencer marketing in addition to leveraging traditional mediums like print

Misbaah Mansuri Jan 28, 2020 8:48 AM

Celebrity?blur=25

While some experts say celebrities can voice their opinion on social & political issues, others believe brands can go for a clause in agreements about taking a political or ideological position   

Ruhail Amin Jan 28, 2020 8:41 AM

In-Flight Advertising?blur=25

OOH players share their thoughts on the Global Inflight Market report 2020 and how in-flight media options create customised solutions to maximise consumer experience

Noel Dsouza Jan 28, 2020 8:30 AM

Publicis India and Emami Navratna?blur=25

Publicis India will be providing full-service responsibilities for the brand including advertising, strategic direction and digital ideas

exchange4media Staff Jan 28, 2020 7:51 AM