Date-wise News
Punit Goenka?blur=25

According to reports, ZEEL has hired third party analysts to look into the finances of the two companies

exchange4media Staff Jan 23, 2020 9:30 AM

Effies 2020?blur=25

Piyush Pandey, Worldwide Chief Creative Officer and Executive Chairman, Ogilvy & Mather, says it is the width of the work done by the agency across categories that has helped O&M ace at the awards

Misbaah Mansuri Jan 23, 2020 9:19 AM

Swagat Sarangi?blur=25

According to Swagat Sarangi, Smytten’s Co-Founder, the targeted sampling ad market in India is a $12-13 billion market

Misbaah Mansuri Jan 23, 2020 9:14 AM

Wave X?blur=25

Lodestar UM’s study Wave X Remix Culture analyses the four most influential shifts shaping the modern consumer - Resist, Retrograde, Recreate & Reglocalise

Shrikant Shenoy Jan 23, 2020 9:04 AM

Uber?blur=25

In his new role, Freeman will be reporting to Thomas Ranese, the VP of marketing at Uber

exchange4media Staff Jan 23, 2020 8:49 AM

Swiggy Creative?blur=25

Industry experts say that Swiggy's take on Zomato while being cheeky brings out the fact that they have larger mindshare in the food tech space

Noel Dsouza Jan 23, 2020 8:33 AM

DAN e4m Digital Report?blur=25

The DAN e4m Digital Report 2020 - ‘Indian Digital Ad Industry: Rs 50,000 Crore Opportunity by 2025,’ is a comprehensive look at all that will drive the digital ad space in India

exchange4media Staff Jan 23, 2020 8:24 AM

Prasanth Kumar?blur=25

In a chat with exchange4media, Prasanth Kumar, CEO, GroupM, says when the market sentiment was poor, advertising did not come to a standstill but was done smartly enough to suit the needs of the time

Tasmayee Laha Roy Jan 23, 2020 8:14 AM

Zee5?blur=25

CEO Katial lists the factors - from hyper-personalisation to AI - that could drive OTT players in 2020

Anjali Thakur Jan 23, 2020 7:44 AM