Roch D'souza, CMO, Brand Factory, shares insights on how UGC has amplified the brand's Free Shopping Weekend event

Noel Dsouza Dec 3, 2019 9:09 AM

Guest Column: Amandeep Singh, Business Director, VMLY&R India, talks about the growth of the subscription economy in 2019 and prediction for new launches in 2020

Amandeep Singh Dec 3, 2019 9:00 AM

Dilen Gandhi, Senior Director and Category Head – Foods, PepsiCo India, shares more on the campaign by Edelman, featuring Alia Bhatt and Ranbir Kapoor

exchange4media Staff Dec 3, 2019 8:59 AM

Experts explain why Ayushmann Khurrana, who endorses brands such as The Man Company, UrbanClap, Magicbricks, Flipkart, Titan Eye Plus, among others, is a highly sought after face for brands

exchange4media Staff Dec 3, 2019 8:53 AM

Programmatic leads the charts in the entire growth in ad spends in India, says Matt Brocklehurst, Head of Partnerships, Publishers & Platforms Marketing APAC, Google

exchange4media Staff Dec 3, 2019 8:40 AM

Bright Outdoors Media has rolled out the campaign across Mumbai

Anjali Thakur Dec 3, 2019 7:53 AM

The smartphone brand will leverage a mix of digital & channel marketing, says Amit Doshi, CMO, Lenovo India, in a chat with exchange4media

Misbaah Mansuri Dec 3, 2019 7:41 AM