Alia will be the first Indian TV character to have her own TikTok account

exchange4media Staff Aug 30, 2019 12:40 PM

The account will be handled out of the Bangalore office of Mullen Lintas

exchange4media Staff Aug 30, 2019 12:26 PM

Nexus Malls becomes the first Indian Retail Real Estate Company to have a Bollywood celebrity on board

exchange4media Staff Aug 30, 2019 12:11 PM

At a panel chaired by Vivek Tiwari of Medikabazaar, Hemant Jalan, Indigo Paints and Hiren Gada, Shemaroo, talk about how innovation will be key and digital medium has phenomenal growth opportunity

exchange4media Staff Aug 30, 2019 12:00 PM

The operators have been asked to report compliance as per the new regulatory framework within seven days from the date of issue of the direction

exchange4media Staff Aug 30, 2019 11:31 AM

Prior to this, Bhagat has worked with agencies like Enterprise, SSC&B Lintas, JWT and FCB

exchange4media Staff Aug 30, 2019 11:07 AM

Guest Column: Sandiip Kapur, Founder & Managing Director of Promodome Communications, on how to sustain business in times of the recent economic slowdown

Sandiip Kapur Aug 30, 2019 9:13 AM

At the 15th edition of BW Marketing Whitebook Summit, an esteemed panel of experts discussed the topic 'Bang for the Buck - The Performance Conversation'

exchange4media Staff Aug 30, 2019 9:08 AM

The ‘Out of the Box’ session was chaired by Prasanth Kumar, CEO, GroupM South Asia. The panellists were Ashwini Iyer Tiwari, Gaurav Kapur, and Nidhika Bahl

exchange4media Staff Aug 30, 2019 9:07 AM

Shaukat Shamim, Founder & CEO, Youplus in a conversation with Dr Annurag Batra, Chairman & Editor-in-Chief, BW Businessworld, spoke about how video AI would change the world by 2020

exchange4media Staff Aug 30, 2019 8:50 AM

At the BW Marketing Whitebook Summit, Preeti Reddy, CEO, South Asia, Kantar highlighted five important mind markers that define a brand's purpose

exchange4media Staff Aug 30, 2019 8:41 AM

In his Keynote Address, Mehta, Chairman & MD, Hindustan Unilever Limited, spoke about the three Ps that are changing the game for businesses in their preparation to be future ready

Shikha Paliwal Aug 30, 2019 8:40 AM

The debate was moderated by Vikram Sakhuja of Madison Media; participants included Satish NS, Haier Appliances; Laxman Tari, Legrand India; Akash Deep Batra, DBS Bank & Krishnarao S Buddha, Parle

exchange4media Staff Aug 30, 2019 8:39 AM

Adavi, Vice President, Strategy, Dailyhunt, on creating personalised, purposeful and high-performing products, at scale

exchange4media Staff Aug 30, 2019 8:38 AM

CVL Srinivas, Country Manager, WPP, in his leadership chat at the BW Businessworld Marketing Whitebook Summit, decoded the drivers of real growth

exchange4media Staff Aug 30, 2019 8:38 AM

At the Businessworld Marketing Whitebook Summit, Prasun Basu, President, South Asia, Nielsen, spoke about the 'State Of Union'

exchange4media Staff Aug 30, 2019 8:37 AM

We spoke to experts on how marketers are targeting hyper-local areas through their native cricket heroes and local celebrities

Nafisa Shaheen Aug 30, 2019 8:26 AM