Date-wise News
Goafest

The industry conclave, knowledge sessions, masterclasses and ABBY Awards have been brought together to ensure maximum engagement 

exchange4media Staff Apr 8, 2019 1:22 PM

jio saavn

With investments in audio ads by marketers on the rise and association with Google, the audio space will see a boom in the months to come

exchange4media Staff Apr 8, 2019 1:11 PM

brandsmith

Brandsmiths showcases excellence of teams who have created pathbreaking marketing campaigns to catapult a brand to success 

exchange4media Staff Apr 8, 2019 12:47 PM

Svasa Homes

The rebranding strategy aligns with Svasa’s vision and growth and focuses on 3 core inspirations; timeless heritage, seamless luxury, and selfless community

exchange4media Staff Apr 8, 2019 12:23 PM

Josy Paul BBDO

Paul, Chairman & Chief Creative Officer, BBDO India will head the panel that will select 40 students for the programme

exchange4media Staff Apr 8, 2019 12:09 PM

Jack

The mandate comprises services like brand strategy, social media, search, listening and creative duties

exchange4media Staff Apr 8, 2019 12:05 PM

Brocode

With brand ambassadors Hardik and Krunal Pandya, the agency rolls out campaign that plays on importance of ‘Bro Code’

exchange4media Staff Apr 8, 2019 11:33 AM

Pepsi

The anthem features millennial icons Disha Patani, Tiger Shroff and Badshah

exchange4media Staff Apr 8, 2019 11:20 AM

Zee educare

The first-of-its-kind initiative will host over 20 workshops and exhibitors, 20 panel discussions with over 50 eminent speakers and panellists

exchange4media Staff Apr 8, 2019 11:18 AM

VOOT Trade Event

As the AVOD OTT platform celebrates its third anniversary with 100+ billion minutes of watch time, it also announced a content line-up of 30+ VOOT Originals

exchange4media Staff Apr 8, 2019 10:01 AM

Vivo IPL

exchange4media spoke to few official sponsors of VIVO IPL 2019 to know why the league is most appealing to advertisers and things to consider before entering into a partnership

Dolly Mahayan Apr 8, 2019 9:02 AM

PrashantGaur

Pizza for Rs 99 will have a high-voltage TV and digital campaign, says Gaur, Pizza Hut Chief Brand & Customer Officer, India Subcontinent

Shweta Raaj Singh Apr 8, 2019 9:00 AM

Nitin Mathur

Nitin Mathur, Co-founder, 91mobiles, spoke about the company's journey, how their strategies helped smartphones advertisers optimally plan their marketing budget, their focus and more

Anjali Thakur Apr 8, 2019 8:56 AM

George Kovoor Ogilvy

Guest Column: George Kovoor, Head of Digital Creative, Ogilvy, Mumbai examines Accenture's recent acquisition of advertising agency Droga 5 and its impact on the advertising industry

George Kovoor Apr 8, 2019 8:50 AM

Polls

According to Facebook’s latest Ad Library Report, there were 51,810 political ads with a total spending of more than Rs 10.32 crore between February and March 30 this year

exchange4media Staff Apr 8, 2019 8:50 AM

AccentureDroga

Early last week, Accenture announced that New York-based agency Droga5 would become a part of Accenture Interactive, which Accenture calls its experience agency

Tasmayee Laha Roy Apr 8, 2019 8:45 AM

Mohanlal

Mass appeal, constant reinvention and hard work, say experts, have made him the face of several brands like Malabar Gold, MCR Dhotis, LG Electronics and Hotstar

Neethu Mohan Apr 8, 2019 8:41 AM