Acquires end-to-end content development and distribution responsibility for Volkswagen Ameo Cup 2018'

exchange4media Staff Jul 10, 2018 5:45 PM

The deal is believed to be the largest of its kind for a creative production company and is described by both parties as a merger

exchange4media Staff Jul 10, 2018 3:02 PM

The net number of 301 thousand additions were positively impacted by a sports heavy programming calendar, closing net subscriber base of 23.3 million

exchange4media Staff Jul 10, 2018 2:56 PM

Colors is no. 1 in urban markets as Dance Deewane average viewership is 6.7 Million impressions; Naagin 3 launched with an average viewership of 10.8 Million and has been consistent no. 1 show in the category since launch

exchange4media Staff Jul 10, 2018 2:17 PM

The new TVC created by Dentsu Impact captures IKEA's tagline ‘Make Everyday Brighter’ perfectly

exchange4media Staff Jul 10, 2018 1:47 PM

The ad introduces the soon to be launched feature - Suspicious Link Detection - which will be rolled out this week.

exchange4media Staff Jul 10, 2018 12:54 PM

His last day at the agency is July 13. He plans to take a break for a few months now.

Sonam Saini Jul 10, 2018 11:37 AM

Hemali will oversee generating sales and revenue for ContentdB- Zirca’s SAAS platforms for native advertising

exchange4media Staff Jul 10, 2018 10:29 AM

Joshi appointed as Managing Director of Network18 while Sudhanshu Vats appointed as Managing Director of Viacom18

exchange4media Staff Jul 10, 2018 9:00 AM

Also, its campaign #ScreamLoud came seventh in YouTube Ads Leaderboard comprising the top 10 most-watched ads related to the ongoing football WC in Russia

exchange4media Staff Jul 10, 2018 8:59 AM

With Jio GigaFiber, video consumption will grow exponentially but linear TV will remain unaffected

Sonam Saini Jul 10, 2018 8:58 AM

Sony Ten 2 continues to lead the sports genre followed by Sony Ten 3 and Sony Ten 1.

exchange4media Staff Jul 10, 2018 8:57 AM

AMFI continued to be the top advertising brand followed by Hero Super Splendor 125 and Honda X Blade

exchange4media Staff Jul 10, 2018 8:56 AM

While the ad campaign does capture the brand’ s spirit and ethos, it’s just real people and real stories which steal the show.

Misbaah Mansuri Jul 10, 2018 8:55 AM

Expect even more serious marketing initiatives as Samsung will now look for dominant position in the country where it is presently ranked second with a market share of 26. 2 per cent

Ruhail Amin Jul 10, 2018 8:54 AM

Lou, Founder and CEO of Club Factory on their biggest India-campaign with actor Ranveer Singh and Manushi Chillar, accelerating the brand growth in India and more

Misbaah Mansuri Jul 10, 2018 8:53 AM

World-renowned cricketer, Irfan Pathan kick-started the campaign on Instagram and scored a goal by bagging the ball in his very own Skybags backpack

exchange4media Staff Jul 10, 2018 8:52 AM

The reports are authored by KPMG in India, based on primary research and insights based on the survey conducted by Nielsen for various industry verticals

exchange4media Staff Jul 10, 2018 8:51 AM