Industry icons such as Zulekha Daud, B R Shetty and Azad Moopen were presented with the Lifetime Achievement Award who have all played a significant role in the healthcare sector both in the Gulf and India

exchange4media Staff Jul 2, 2018 6:58 PM

The new DCMN brand identity contains a new spectrum of colours, representing the diversity of the company, various expertise and its method of working in the most agile, flexible and modular way.

exchange4media Staff Jul 2, 2018 4:48 PM

Sharma, the Chairman of India TV, defeated veteran Indian cricketer Madan Lal by 517 votes

exchange4media Staff Jul 2, 2018 4:12 PM

The brand campaign includes ads across trade magazines and web portals

exchange4media Staff Jul 2, 2018 3:36 PM

Colgate, in partnership with Indian Dental Association, offered free dental check-ups and treatments to taxi drivers

exchange4media Staff Jul 2, 2018 3:34 PM

The tool, Vuvid™ Brand Safety Suite, analyses all YouTube content to ensure contextual safety by enabling the prevention of ad placements with suggestive content

exchange4media Staff Jul 2, 2018 3:24 PM

Initiative reached over 2.5 million users across the globe on the occasion of World Music Day

exchange4media Staff Jul 2, 2018 3:01 PM

The show will see chef Pallavi making her television debut

exchange4media Staff Jul 2, 2018 2:54 PM

The reality show, produced by Endemol Productions promises to be bigger, better and more explosive this season.

exchange4media Staff Jul 2, 2018 2:44 PM

With over 24 years of experience in diverse fields. Rajesh will be responsible for the overall operations of the company for India and Nepal

exchange4media Staff Jul 2, 2018 1:49 PM

A 700 page document to the US House Energy and Commerce Committee also revealed that Facebook partnered with Chinese firms, Huawei, Oppo and TC; companies flagged by US intelligence as national security threats

exchange4media Staff Jul 2, 2018 1:34 PM

The company is the latest to move crucial marketing duties in-house, a troubling trend for ad agencies

exchange4media Staff Jul 2, 2018 11:04 AM

Tompkins, VP, Media Activation, APAC, Essence, sees the use of mobile as a huge opportunity in India

Ruhail Amin Jul 2, 2018 9:00 AM

Founder, Creative Director, Cartwheel Creative Consultancy on Kotak Mahindra Bank's latest ad promoting the brand’s digital bank service 811

Misbaah Mansuri Jul 2, 2018 8:59 AM

A look at how brands are leveraging social media and what experts say are the upcoming trends

Dolly Mahayan Jul 2, 2018 8:58 AM

All election-related ads on Facebook in the US are to be labeled along with a 'Paid by' disclosure from the advertiser at the top of the ad

exchange4media Staff Jul 2, 2018 8:57 AM

Shelton Pinheiro explains that the campaign was launched targeting tourist’s arrival in Kerala during the monsoon season

Neethu Mohan Jul 2, 2018 8:56 AM

Rajendra Kumar anticipates that the DOOH market will grow exponentially over the years to come

exchange4media Staff Jul 2, 2018 8:55 AM

In the South Indian GEC category, Colors Kannada, Asianet, Sun TV maintained their dominance, while in Telugu GEC category Zee Telugu surpassed Star Maa.

exchange4media Staff Jul 2, 2018 8:54 AM

Portugal’s Cristiano Ronaldo is the most talked about player on Twitter in India during the group stage of the FIFA #WorldCup 2018

exchange4media Staff Jul 2, 2018 8:53 AM