Date-wise News
Top CMOs honoured at Pitch CMO Summit 2017?blur=25

exchange4media celebrated the 10th edition of the Pitch CMO Summit yesterday in Mumbai yesterday. This year, the summit once again saw felicitation of some of the best work done in marketing from the brand side with CMOs getting felicitated for their hard work in different categories.

exchange4media Staff Mar 11, 2017 7:24 PM

Twitter celebrates First View anniversary in India?blur=25

First View gives brands exclusive ownership of Twitter’s most valuable real estate for 24 hours. Its exclusive placement enables brands to achieve “Love at First View,” getting attention at the top of the timeline when people are at their most receptive

exchange4media Staff Mar 11, 2017 2:56 PM

VIP: A success story steeped in authenticity and bold decisions?blur=25

Radhika Piramal, Managing Director, VIP Industries, delivered the keynote address at the 12th annual Pitch CMO Summit held in Mumbai on Friday. Piramal spoke on the topic of truth and transparency in the marketplace and in life

exchange4media Staff Mar 11, 2017 9:48 AM

Reebok applauds brands that stand for the cause of women?blur=25

The sportswear brand took to Twitter on International Women’s Day to salute brands that take a stand for women’s betterment

exchange4media Staff Mar 11, 2017 8:35 AM

McDonald's India launches its first EOTF restaurant in South Mumbai?blur=25

The fast food restaurant chain is transforming customer convenience through interactive technology and table service, to deliver a more tailored, enjoyable, and relaxing experience as it unveils the next chapter of brand innovation

exchange4media Staff Mar 11, 2017 8:33 AM

Ghadi Detergent’s message this Holi: 'Saare mael dho dalo'?blur=25

The ADK Fortune conceptualised campaign urges people to play ‘clean’ Holi; explores misuse of ‘bura na maano Holi hai’ proverb by miscreants to harass women

exchange4media Staff Mar 11, 2017 8:31 AM

7UP Nimbooz Masala Soda's new TVC ushers in summer fun with 'Phillauri' Anushka Sharma?blur=25

To add to its ‘chatpataka’ citrusy twist, the brand has tied up with Anushka and Diljit Dosanjh starrer Phillauri, releasing March 24

exchange4media Staff Mar 11, 2017 8:29 AM

For Span, #EveryDayIsWomensDay?blur=25

Span Communications video underscores the hypocrisy of dedicating just a day every year to glorify women

exchange4media Staff Mar 11, 2017 8:27 AM