Date-wise News
Asianet News ropes in Kaushik Ghosh as CEO?blur=25

Prior to this, Kaushik was VP (Bengali Magazines) at ABP Group

exchange4media Staff Nov 17, 2015 3:54 AM

Saurabh Varma elevated to CEO, South Asia of Leo Burnett?blur=25

Saurabh Varma has been promoted from his current post of CEO, Leo Burnett India to head the agency’s operations in South Asia.

exchange4media Staff Nov 17, 2015 3:36 AM

Nakul Chopra named Chairman of Goafest Organizing Committee?blur=25

Ambi M G Parameshwaran, Sam Balsara, Rana Barua, Ashish Bhasin, Jaideep Gandhi, CVL Srinivas, Shashi Sinha, Tarun Rai, Vikram Sakhuja, Bhaskar Das, and Pradeep Dwivedi are other members of the committee

exchange4media Staff Nov 17, 2015 1:12 AM

Inshorts awards PR mandate to AdFactors PR?blur=25

Adfactors PR will be handling the strategic communications mandate for Inshorts across the key target markets

exchange4media Staff Nov 17, 2015 12:44 AM

Gillette prepares men for their ‘Bond Moments’ with a new campaign?blur=25

The ‘Bond Moments’ campaign has Ian Fleming’s powerful and poetic words as its foundation

exchange4media Staff Nov 17, 2015 12:43 AM

BARC India launches monthly communiqué, 'Alpha Club'?blur=25

Alpha Club will present cumulative data of preceding four weeks for Rat’000, Coverage’000, and ATS(Viewer). Channels for which data has been released for all four weeks will be covered

exchange4media Staff Nov 17, 2015 12:41 AM

New ETV channels expected to be major hits in Andhra Pradesh, Telangana: Jagdish Chandra?blur=25

ETV Life, ETV Plus, ETV Cinema and ETV Abhiruchi are the four channels. The group is focusing on youth as their target group.

exchange4media Staff Nov 17, 2015 12:41 AM

WAT Consult launches ‘Social CRM247TM’ for digital crisis management?blur=25

Social CRM247TM will not only track web conversations around brands but also measure sentiments and impacts of the same. It aims at encouraging brands to invest in digital media by providing security with social crisis management

exchange4media Staff Nov 17, 2015 12:39 AM

Madison Media promotes Vanita Keswani to CEO?blur=25

Madison Media had earlier promoted Shekhar Bannerjee to COO, Madison Media Infinity

exchange4media Staff Nov 17, 2015 12:37 AM

Amul, Cadbury, Google, Britannia among top meaningful brands in India: Havas study?blur=25

The study showed that in Asia Pacific people’s connection with brands remains stronger than in other Western regions and emerging economies with 10 times higher attachment. People here trust 83% of brands compared to just 50% globally and they would care about the disappearance of 60% of brands, trailing to just 26% globally

exchange4media Staff Nov 17, 2015 12:36 AM

exchange4media announces IMA 2015 screening council?blur=25

exchange4media has announced the screening council for Indian Marketing Awards (IMA) 2015. The council is all set to begin shortlisting entries for this year’s awards.

exchange4media Staff Nov 17, 2015 12:34 AM

S-Group Insights: Smartphone advertising increases by 16 % since 2013; Samsung top spender?blur=25

In 2014, around 72% of TV advertising for this category used to come from the top 6 players, i.e., Samsung India Electronics Ltd, Nokia Corporation, Panasonic India Pvt Ltd, Intex Technologies (India), Micromax Informatics Ltd & Syntech Technology Pvt Ltd.

exchange4media Staff Nov 17, 2015 12:33 AM