Date-wise News
Vernacular, digital media key focus areas for Lufthansa India: Sangeeta Sharma

Last year, with its “More Indian Than You Think” campaign, Lufthansa India tightened focus on vernacular, and first-time travelers. Sangeeta Sharma, Manager (Marketing & Communications) at Lufthansa Passenger Airlines South Asia talks about the vernacular media is becoming increasingly important, and more

exchange4media Staff Nov 2, 2015 5:23 PM

Apurva Purohit elevated to President – Jagran Group

Apurva Purohit, CEO of Radio City, which was acquired by Jagran Prakashan Ltd recently, is joining the parent company as President – Jagran Group. In her new role she will be working with top management in overseeing the entire business operations and functioning of Midday, Inext, Jagran online and other print and non-print businesses besides Radio city and shall also participate in strategic decision making for the group. In addition, overseeing certain functional areas of the core business of Dainik Jagran shall also be part of scope of her work

exchange4media Staff Nov 2, 2015 4:50 PM

BIG Magic & 92.7 BIG FM launch comedy show Lete Hain Khabar

Premiering on November 02, at 9.30 pm, the show will be hosted by TV actor Varun Badola

exchange4media Staff Nov 2, 2015 12:59 PM

Zirca Digital Solutions kicks off business expansion in SE Asia and North Asia

In order to strengthen its services in the new markets, Zirca has appointed Sukesh Singh as Consultant – Sales and Business Development who will be based out of Singapore

exchange4media Staff Nov 2, 2015 10:35 AM

We hope to receive similar response to the Lifebuoy film as we did for Gondappa: Samir Singh, HUL

Hindustan Unilever’s health soap Lifebuoy announced the latest edition of its Help a Child Reach 5 handwashing programme with a special focus on the importance of hygiene in the neonatal period – the first 28 days of child’s life

exchange4media Staff Nov 2, 2015 10:01 AM

Johnson & Johnson consolidates its global media mandate with Lodestar UM

The global media review was initiated in May this year, the account size in India is estimated to between Rs 250 and Rs 300 crore

exchange4media Staff Nov 2, 2015 9:20 AM

HUL and Emami ad spends grow by 24%; Dabur’s up by 10%

Top FMCG brands recently announced Q2 results. HUL saw its ad spends increase by 23.8%. Emami’s ad spends grew by 23.77%. Dabur India saw a 9.89% growth in ad spends. exchange4media takes stock of ad spends and the results of these companies during Q2FY2016 (July – September 2015 quarter)

exchange4media Staff Nov 2, 2015 9:12 AM

We hope to receive similar response to the Lifebuoy film as we did for Gondappa: Samir Singh, HUL

Hindustan Unilever’s health soap Lifebuoy announced the latest edition of its Help a Child Reach 5 handwashing programme with a special focus on the importance of hygiene in the neonatal period – the first 28 days of child’s life

exchange4media Staff Nov 2, 2015 9:05 AM

BARC Ratings: Kannada, Malayalam and Oriya markets see hike in ratings in week 42

In week 42 (October 17 – 23, 2015) BARC data saw the Kannada, Malayalam and Odisha markets see a large rise in ratings. In the Telugu market Gemini TV rose to No.2 spot. Big Ganga slipped to No.3 spot in the Bhojpuri genre

exchange4media Staff Nov 2, 2015 8:56 AM

iTV Network elevates Varun Kohli to CEO, India News

Prior to this promotion, he was the Chief Operating Officer and Revenue Head at India News. In his new role, Kohli will be responsible for leading the growth of the channel to next level

exchange4media Staff Nov 2, 2015 8:53 AM

Bihar Elections: Election Commission bans controversial ads in Bihar

Election Commission asks Election Commissioner to make sure that controversial ads, ‘Vote ki Kheti’ and ‘Daliton Ki thali’, don’t get published or republished

Abid Hasan Nov 2, 2015 8:36 AM

Paytm Series India v/s SA series propels DD National to above 60 GRPs in Week 43

3rd & 4th ODI match aired in Week 43 on DD National helps the channel to reach its highest level since March 2012

exchange4media Staff Nov 2, 2015 8:29 AM

Radio Mirchi and DIAL join hands to launch India’s first airport radio station

Radio Mirchi and DIAL launched MIRCHI T3. Co-curated by Radio Mirchi and the music trio-Shankar, Ehsaan & Loy, MIRCHI T3 is India’s first airport radio that will transform and enhance and travel experience of passengers at T3 IGI Airport

exchange4media Staff Nov 2, 2015 8:26 AM

EESL appoints Edelman India as its communication marketing partner

The agency is also supporting EESL in creating awareness about schemes such as Partial Risk Guarantee Fund for Energy Efficiency (PRGFEE)

exchange4media Staff Nov 2, 2015 8:23 AM

Titan income declines 25% at Rs 2654 crore in Q2

The income for April to September 2015, the first half of this financial year, stands at Rs 5341 crore, registering a decline of 16.8 per cent over last year

exchange4media Staff Nov 2, 2015 8:22 AM

RAM Ratings Week 42: Radio City moves to third spot in Delhi; Big FM continues lead in Mumbai

In Week 42, Fever FM continues lead in Delhi, while Radio Mirchi stays on top in Kolkata. In Bangalore Radio City takes first place

exchange4media Staff Nov 2, 2015 8:20 AM

India Today Group appoints Sanghamitra Chakraborty as Editor, Reader’s Digest India

Formerly Editorial Director of Prevention and Women’s Health, she has taken over the editorial leadership of the magazine from Mohan Sivanand, who retired on October 09

exchange4media Staff Nov 2, 2015 8:19 AM

UDigital's Arré to launch digital reality series in India

The first-ever digital reality show is based on the Israeli format Re-Gender which explores the relationship between the sexes. The format is distributed by Armoza Formats

exchange4media Staff Nov 2, 2015 8:11 AM

“All media agencies today are gearing for change in an environment of digital, data, and technology. This is potentially changing the way we target, work seamlessly across media, deal with a connected consumer and deliver outcomes. This re-engineering, if you want to call it that, is as applicable to Madison as it is too any other agency. I hope to play my role in being a catalyst of change”

exchange4media Staff Nov 2, 2015 12:00 AM