Date-wise News

In her previous role as Executive Vice President for Strategy and CEO Office, with Star India, she worked on new initiatives in Content, Sports and Digital

exchange4media Staff 14-October-2015

The anthem was sung by Siddharth Shankar Mahadevan, of Zinda fame, son of the renowned artist Shankar Mahadevan and was launched by actors Irrfan Khan and Konkona Sen

exchange4media Staff 14-October-2015

Union Minister Kalraj Mishra and the Uttar Pradesh Chief Minister Akhilesh Yadav shared the stage to discuss and ideate ways forward for the sector

exchange4media Staff 14-October-2015

The Best Actor (Male) award went to Dulal Sarkar and Best Actor (Female) to Bhumi Pednekar at ceremony at the festival closing night

exchange4media Staff 14-October-2015

This new service will provide data and analytics on the consumption of content across TV and online platforms like desktop & mobile websites, mobile applications and YouTube authors through multi-screens like computers, mobile handsets and tablets

exchange4media Staff 14-October-2015

Post the IPO, Amar Ujala will become the fourth Hindi newspaper to be listed after Dainik Jagran, Dainik Bhaskar and Hindustan

exchange4media Staff 14-October-2015

Ashish Bhasin, Chairman and CEO South Asia, Dentsu Aegis Network shares the Network’s focus India on sustaining its momentum and growing three times as much as the market

Priyanka Mehra 14-October-2015

Highly placed industry sources confirmed the news to exchange4media. Pandit had joined Zee News as CEO in September last year, replacing Samir Ahluwalia

exchange4media Staff 14-October-2015

WPP recently forayed into the Indian educational sector with Sir Martin Sorrell, CEO, WPP, inaugurating the ISDI WPP School of Communication in Mumbai in partnership with Indian school of Design and Innovation. Exchange4media speaks to Radha Kapoor, Founder and Executive Director at ISDI

Neeta Nair 14-October-2015

Advertising has not come in handy for Brand’s CSR initiatives. While paid initiative tools have been fixated with product communication, it is PR that has helped brands leverage their CSR initiatives

exchange4media Staff 14-October-2015

With this, BARC India, which currently reports about 55 million households representing C&S universe of 1 Lac+, will expand its reach to 153.5 million TV households

exchange4media Staff 14-October-2015

Speaking to journalist and author, Shankkar Aiyar at an event yesterday. Dr. Chandra said that the question is on the ownership of news channel broadcasters today. He said he is not against international ownership in the news media, but as long as the rule is reciprocal in that country.

exchange4media Staff 14-October-2015

Taking away from last festive season, this year too trolling begins as Flipkart, Amazon & Snapdeal fight it out for highest market share

exchange4media Staff 14-October-2015

The first day of Navratri was an auspicious one for the Times of India as e-commerce players went for a "no-holds-barred" approach to advertising

Abhinn Shreshtha 14-October-2015