Date-wise News
Idea Cellular launches new TVCs to promote National Mobile Number Portability?blur=25

Conceptualised by Lowe Lintas and Partners, the two TVCs feature song and dance sequences and are an extension of the ‘No Idea, Get Idea’ campaign

exchange4media Staff Aug 22, 2015 1:58 PM

Twitter unveils platform to help advertisers increase reach?blur=25

The platform has expanded beyond mobile app installs and re-engagements to offer Tweet engagements and video views. They also launched new creative formats to help advertisers better engage with their in-app audience

exchange4media Staff Aug 22, 2015 12:57 PM

MTR Foods gives the 6-arm creative concept a makeover?blur=25

Reinventing the previous ad where the woman is shown making breakfast with 6 arms, the new ad retains the concept but with a twist

exchange4media Staff Aug 22, 2015 9:30 AM

Lingerie brand Groversons Paris Beauty celebrates today's woman with new digital film?blur=25

De Complex Marketing conceptualised the video which traces the qualities that make up women from different communities, social circles and with different interests talking about what makes them unique and ‘magical’

exchange4media Staff Aug 22, 2015 9:11 AM

Piyush Pandey thanks partners at Ogilvy on winning INK Legend of the Year Award?blur=25

Pandey, who was conferred with INK Legend of the Year Award at Dainik Bhaskar INK Awards, credited the win to all the partners who have worked with him and accepted it on their behalf

exchange4media Staff Aug 22, 2015 8:33 AM

Keep experimenting with the Print medium: V Vaidyanathan?blur=25

In his keynote speech at Dainik Bhaskar INK Awards 2015, V Vaidyanathan, Chairman and MD of Capital First Management talks about the relevance of print medium today and the perks it offers in comparison with other mediums

exchange4media Staff Aug 22, 2015 8:17 AM

Union Minister Mukhtar Abbas Naqvi on the follies of ‘Breaking News’?blur=25

Speaking at the second edition of Dainik Bhaskar INK Awards, Mukhtar Abbas Naqvi, BJP VP and Minister of State for Parliamentary Affairs cautioned that sometimes, in the need to come out with ‘Breaking News’ quickly, the media ends up making factual errors and creating more confusion

exchange4media Staff Aug 22, 2015 7:59 AM