Date-wise News
Goafest 2015: Lodestar UM wins 3 Golds; Mindshare bags 11 metals at Media Abbys

Madison takes home 10 metals, Maxus wins 9 metals. Mediacom, Initiative, MEC, Vizeum and ZenithOptimedia win 1 Gold each

exchange4media Staff Apr 10, 2015 9:56 PM

 DD News appoints K G Suresh as Senior Consulting Editor

Suresh is a New Delhi-based Senior Journalist, Columnist, Blogger, political commentator and media educator

exchange4media Staff Apr 10, 2015 6:36 PM

 R Rajmohan joins Malayala Manorama as CMO (North) & Head- Special Projects

He will oversee marketing function for verticals like Print, Radio, TV and Digital. The special projects he will be heading entail new initiatives in the English magazine space

Priyanka Mehra Apr 10, 2015 5:32 PM

 Santosh Padhi, Bobby Pawar, Ashish Chakravarty, Manish Bhatt on Goafest Abby Jury Chair duties

The Jury Chairs have been released on Thursday by the Goafest Creative Abby Award Governing Council

exchange4media Staff Apr 10, 2015 5:05 PM

 IPL Day 1 viewership 6 times that of 2014 on hotstar

The platform recorded 7.2 million video views for the first match between Mumbai Indians and Kolkata Knight Riders on April 8. This is 6 times the viewership on starsports.com last year for the first match of Pepsi IPL 2014

exchange4media Staff Apr 10, 2015 4:02 PM

Goafest 2015: Day 2 Abbys - Nominees speak

As Goafest 2015 enters the second day and the build-up for this year's next round of Abbys heightens, we speak to nominees of radio, radio craft, broadcaster, brand activation & promotion, public relations, print craft, branded content & entertainment and direct Abbys that are to be held on Day Two

exchange4media Staff Apr 10, 2015 12:16 PM

Goafest 2015: Partnerships lengths are becoming shorter and shorter: Sanjeeb Chaudhuri

Brand relationships are abstract and they require maturity on both sides to make them timeless, finds Sanjeeb Chaudhuri, Global Chief Marketing Officer and Regional Head, South Asia, Standard Chartered Bank

exchange4media Staff Apr 10, 2015 10:24 AM

Goafest 2015: Brands and agencies need to move away from the age-old concept of making pitches: Anand Kripalu

Move from pitches to partnerships and alliances, says Anand Kripalu, MD & CEO; Member Diageo Global Executive Committee, United Spirits

Abhinn Shreshtha Apr 10, 2015 10:10 AM

Goafest 2015: Lot of companies in India are data-rich and insight-poor: D Shivakumar

At Goafest 2015 Industry Conclave, D Shivakumar, Chairman & CEO of PepsiCo talks about what brands can do to stay relevant in a mobile-first digital world

Simran Sabherwal Apr 10, 2015 10:02 AM

Goafest 2015: Partnerships lengths are becoming shorter and shorter: Sanjeeb Chaudhuri

Brand relationships are abstract and they require maturity on both sides to make them timeless, finds Sanjeeb Chaudhuri, Global Chief Marketing Officer and Regional Head, South Asia, Standard Chartered Bank

exchange4media Staff Apr 10, 2015 8:39 AM

Amazon India takes 'mass' route to connect with online shoppers

Amazon’s Aur Dikhao campaign talks about the unique Indian trait of always asking for more to highlight their range of online products

Sarmistha Neogy Apr 10, 2015 8:35 AM

Goafest 2015: If creativity is share-worthy, it will do well: Chandrashekhar Radhakrishnan

Nestle’s Chandrashekhar Radhakrishnan on why there needs to be a shift in marketing communication from safe creativity to relative creativity

exchange4media Staff Apr 10, 2015 8:29 AM

Goafest 2015: Brands and agencies need to move away from the age-old concept of making pitches: Anand Kripalu

Move from pitches to partnerships and alliances, says Anand Kripalu, MD & CEO; Member Diageo Global Executive Committee, United Spirits

Abhinn Shreshtha Apr 10, 2015 8:20 AM

Goafest 2015: Lot of companies in India are data-rich and insight-poor: D Shivakumar

At Goafest 2015 Industry Conclave, D Shivakumar, Chairman & CEO of PepsiCo talks about what brands can do to stay relevant in a mobile-first digital world

Simran Sabherwal Apr 10, 2015 8:15 AM

Navin Talreja and Kawal Shoor quit Ogilvy

Talreja and Shoor seem to be following Abhijit Avasthi's footsteps with their move of quitting Ogilvy

Priyanka Mehra Apr 10, 2015 7:41 AM

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