Date-wise News

Madison takes home 10 metals, Maxus wins 9 metals. Mediacom, Initiative, MEC, Vizeum and ZenithOptimedia win 1 Gold each

exchange4media Staff 10-April-2015

Suresh is a New Delhi-based Senior Journalist, Columnist, Blogger, political commentator and media educator

exchange4media Staff 10-April-2015

He will oversee marketing function for verticals like Print, Radio, TV and Digital. The special projects he will be heading entail new initiatives in the English magazine space

Priyanka Mehra 10-April-2015

The Jury Chairs have been released on Thursday by the Goafest Creative Abby Award Governing Council

exchange4media Staff 10-April-2015

The platform recorded 7.2 million video views for the first match between Mumbai Indians and Kolkata Knight Riders on April 8. This is 6 times the viewership on starsports.com last year for the first match of Pepsi IPL 2014

exchange4media Staff 10-April-2015

As Goafest 2015 enters the second day and the build-up for this year's next round of Abbys heightens, we speak to nominees of radio, radio craft, broadcaster, brand activation & promotion, public relations, print craft, branded content & entertainment and direct Abbys that are to be held on Day Two

exchange4media Staff 10-April-2015

Brand relationships are abstract and they require maturity on both sides to make them timeless, finds Sanjeeb Chaudhuri, Global Chief Marketing Officer and Regional Head, South Asia, Standard Chartered Bank

exchange4media Staff 10-April-2015

Move from pitches to partnerships and alliances, says Anand Kripalu, MD & CEO; Member Diageo Global Executive Committee, United Spirits

Abhinn Shreshtha 10-April-2015

At Goafest 2015 Industry Conclave, D Shivakumar, Chairman & CEO of PepsiCo talks about what brands can do to stay relevant in a mobile-first digital world

Simran Sabherwal 10-April-2015

Brand relationships are abstract and they require maturity on both sides to make them timeless, finds Sanjeeb Chaudhuri, Global Chief Marketing Officer and Regional Head, South Asia, Standard Chartered Bank

exchange4media Staff 10-April-2015

Amazon’s Aur Dikhao campaign talks about the unique Indian trait of always asking for more to highlight their range of online products

Sarmistha Neogy 10-April-2015

Nestle’s Chandrashekhar Radhakrishnan on why there needs to be a shift in marketing communication from safe creativity to relative creativity

exchange4media Staff 10-April-2015

Move from pitches to partnerships and alliances, says Anand Kripalu, MD & CEO; Member Diageo Global Executive Committee, United Spirits

Abhinn Shreshtha 10-April-2015

At Goafest 2015 Industry Conclave, D Shivakumar, Chairman & CEO of PepsiCo talks about what brands can do to stay relevant in a mobile-first digital world

Simran Sabherwal 10-April-2015

Talreja and Shoor seem to be following Abhijit Avasthi's footsteps with their move of quitting Ogilvy

Priyanka Mehra 10-April-2015

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