Date-wise News
Dentsu Aegis Network ropes in Harsha Joshi as EVP - Group Trading

Joshi is an industry veteran, who brings with her over 23 years of experience in Media Buying & Planning, Branded Content and Media Audit & Advisory. She has been Head of Media Buying at Fulcrum (Mindshare)

exchange4media Staff Aug 4, 2014 5:14 PM

Vipul Prakash to take over from Deepika Warrier as Marketing Head, PepsiCo

Prakash, who currently is Vice President, Innovations, PepsiCo Dubai is to take over from Deepika Warrier as Pepsico Marketing Head in October this year, according to media reports

exchange4media Staff Aug 4, 2014 9:27 AM

Ritu Sarin to be Executive Editor at Indian Express (News & Investigation)

The Indian Express has made major changes in its newsroom with effect from 1st August, 2014

exchange4media Staff Aug 4, 2014 9:12 AM

JWT reshuffles leadership; Rajesh Gangwani to be SVP & Managing Partner, JWT Mumbai

Himanshu Saxena, President, JWT group companies, Colombo will succeed Gangwani as SVP & Managing Partner, JWT South. Joy Chauhan will be taking over from Himanshu

exchange4media Staff Aug 4, 2014 8:53 AM

Dainik Bhaskar's Unmetro event attracts intense participation

The conference was attended by over 170 delegates comprising leading noteworthy professionals from media, marketing and advertising communities in Bengaluru

exchange4media Staff Aug 4, 2014 8:41 AM

Mindshare collaborates with Crayon Data to enhance adaptive marketing solutions

Mindshare's proprietary data and research with Crayon Data's data collection and analytical capability is yet another step towards strengthening adaptive solutions for marketers

exchange4media Staff Aug 4, 2014 8:03 AM

Colors announces 'Got Talent World Stage LIVE' to be hosted by Shah Rukh Khan

Colors has partnered with RFS Entertainment for the on-ground extension of Got Talent franchise. The event will feature performances by 20 Indian & international talents

exchange4media Staff Aug 4, 2014 7:59 AM

Park Avenue's 'Beer Man': Trying too hard?

Park Avenue has created a campaign with mindless humour for its Beer Shampoo. With an unusual product, it seems the advertisers too feel the pressure to be quirky, often

Ankur Singh Aug 4, 2014 7:57 AM

Will Amazon & Flipkart push other players into e-commerce oblivion?

Could billion-dollar investments & projected consolidation by giants in the Indian e-commerce sector result into the exit of the underdog? exchange4media elicits expert opinions on

Abhinn Shreshtha Aug 4, 2014 7:55 AM

Time Out to go digital

As a mark of its 10th anniversary in India and changing user habits, Time Out has chosen to adopt the digital only route for the Indian market. In line with this, Paprika Media is restructuring its organization & re-aligning with business needs

exchange4media Staff Aug 4, 2014 7:52 AM

Colors and Life OK face off week after week for No.3 spot

With the top two spots occupied by Star Plus & Zee, the tug-of-war seems to be between Colors & Life OK. TAM data for week 30 shows Colors (398 GVTs) regained the

Collin Furtado Aug 4, 2014 7:50 AM