Date-wise News

Joshi is an industry veteran, who brings with her over 23 years of experience in Media Buying & Planning, Branded Content and Media Audit & Advisory. She has been Head of Media Buying at Fulcrum (Mindshare)

exchange4media Staff 04-August-2014

Prakash, who currently is Vice President, Innovations, PepsiCo Dubai is to take over from Deepika Warrier as Pepsico Marketing Head in October this year, according to media reports

exchange4media Staff 04-August-2014

The Indian Express has made major changes in its newsroom with effect from 1st August, 2014

exchange4media Staff 04-August-2014

Himanshu Saxena, President, JWT group companies, Colombo will succeed Gangwani as SVP & Managing Partner, JWT South. Joy Chauhan will be taking over from Himanshu

exchange4media Staff 04-August-2014

The conference was attended by over 170 delegates comprising leading noteworthy professionals from media, marketing and advertising communities in Bengaluru

exchange4media Staff 04-August-2014

Mindshare's proprietary data and research with Crayon Data's data collection and analytical capability is yet another step towards strengthening adaptive solutions for marketers

exchange4media Staff 04-August-2014

Colors has partnered with RFS Entertainment for the on-ground extension of Got Talent franchise. The event will feature performances by 20 Indian & international talents

exchange4media Staff 04-August-2014

Park Avenue has created a campaign with mindless humour for its Beer Shampoo. With an unusual product, it seems the advertisers too feel the pressure to be quirky, often

Ankur Singh 04-August-2014

Could billion-dollar investments & projected consolidation by giants in the Indian e-commerce sector result into the exit of the underdog? exchange4media elicits expert opinions on

Abhinn Shreshtha 04-August-2014

As a mark of its 10th anniversary in India and changing user habits, Time Out has chosen to adopt the digital only route for the Indian market. In line with this, Paprika Media is restructuring its organization & re-aligning with business needs

exchange4media Staff 04-August-2014

With the top two spots occupied by Star Plus & Zee, the tug-of-war seems to be between Colors & Life OK. TAM data for week 30 shows Colors (398 GVTs) regained the

Collin Furtado 04-August-2014

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