Date-wise News
I do not see the death of the newspaper altogether: Richard Quest?blur=25

The young generation needs to read newspapers. But in future, it will be all about quality, says the international business correspondent with CNN

Abid Hasan Jul 6, 2013 9:26 AM

Brand Connect launches sports vertical?blur=25

Extensive mktg plans for Brand Connect Racing will be unveiled shortly. The focus will be on social media, digital, television, PR and on-ground activations

exchange4media Staff Jul 6, 2013 8:31 AM

Human behaviour & creating human value drive Leo Burnett: Mark Tutssell?blur=25

For me there are four tenets of what we do - People, Purpose, Participation, Populism, says the Chief Creative Officer of Leo Burnett Worldwide

exchange4media Staff Jul 6, 2013 8:17 AM

Rodger Beekman appointed CCO of Havas Worldwide Netherlands?blur=25

Beekman’s appointment follows the departure of the creative directors in April 2013. He moves from 60 layers of cake, where he had a seven-year stint

exchange4media Staff Jul 6, 2013 8:14 AM

Everything boils down to measurement & RoI: Preetesh Chouhan?blur=25

Just as television has TRPs, a similar model is on the anvil for online video content. Several agencies are working on a GRP kind of model, says the VP, APAC, Vdopia

exchange4media Staff Jul 6, 2013 8:13 AM

Top developments of the week?blur=25

Read all the people movements and developments that made it to the headline last week

exchange4media Staff Jul 6, 2013 8:11 AM