Date-wise News

While the industry saw sluggish ad spends in 2012, Radio City was buoyed by its entertaining content & on-ground initiatives, says Radio City’s COO & President

Saloni Surti 05-December-2012

The regulatory body for stocks, mutual funds and other segments of capital market had recently announced Dentsu as its media AoR

exchange4media Staff 05-December-2012

UTV Stars ‘Walk of the Stars’ is a premium property that encompasses celebrities’ handprints on a customised slab and specially designed brass statues of legendary actors

exchange4media Staff 05-December-2012

McCann Worldgroup’s adaptation and production business unit, Craft Worldwide has launched globally in 23 markets, including India

exchange4media Staff 05-December-2012

Google partners with leading e-commerce players to bring ‘Cyber Monday’ to India; the initiative to boost the adoption of online shopping

exchange4media Staff 05-December-2012

Devraj has joined as SVP & Mumbai Branch Head. Her last stint was with Turner (India)

exchange4media Staff 05-December-2012

The show, which is premiering on December 17, will replace the existing show ‘Kairi’, making way for fresh content

Synjini Nandi 05-December-2012

Doosra will be responsible for creating communication across media for the solar power solutions provider

exchange4media Staff 05-December-2012

LinkedIn’s report on the most InDemand Employers states that the top 5 employers in India are Accenture, HP, Oracle, IBM & Mircosoft

Saloni Surti 05-December-2012

Three years after its launch in India, Harper’s Bazaar is all set to revamp itself with a new campaign. Nishat Fatima returns as the magazine’s Editor

Abid Hasan 05-December-2012

Rajiv Rao, National Creative Director, Ogilvy & Mather shares best practices for making an outdoor campaign stand out amid the clutter

Priyanka Nair 05-December-2012

Ogilvy put a total score of 280 points. McCann follows with 65 & Lowe with 60 points. Ogilvy also won the Grand EFFIE Award

Saloni Surti 05-December-2012

Krishnan joins from WPP, where he was Head, Global Team Ford - a consortium of JWT, Mindshare and Wunderman

exchange4media Staff 05-December-2012

Zee News said that the proceedings are part of coordinated efforts to muzzle the truth and deter the journalists from uncovering the Coalgate scam

exchange4media Staff 05-December-2012

The brand bagged six Silver awards, one Bronze award and the Grand EFFIE totalling 85 points; STAR India followed with 75 points

Saloni Surti 05-December-2012

McCann’s Mumbai office will work on this account. The agency will be responsible for all brand communication

exchange4media Staff 05-December-2012

Banerji will lead the company’s growth strategy in the TV search, EPG and recommendations space

exchange4media Staff 05-December-2012

Ambika Sharma of Pulp Strategy finds the matriarch from Colors’ show ‘Na Aana Is Des Laado’ a fascinating & strong character

Synjini Nandi 05-December-2012

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