Date-wise News
2012 was an exciting year for us: Ashit Kukian

While the industry saw sluggish ad spends in 2012, Radio City was buoyed by its entertaining content & on-ground initiatives, says Radio City’s COO & President

Saloni Surti Dec 5, 2012 11:18 PM

SEBI assigns creative duties to Ogilvy India

The regulatory body for stocks, mutual funds and other segments of capital market had recently announced Dentsu as its media AoR

exchange4media Staff Dec 5, 2012 11:15 PM

UTV Stars ‘Walk of the Stars’ pays tribute to Dev Anand

UTV Stars ‘Walk of the Stars’ is a premium property that encompasses celebrities’ handprints on a customised slab and specially designed brass statues of legendary actors

exchange4media Staff Dec 5, 2012 11:01 PM

McCann adds Craft to India offer

McCann Worldgroup’s adaptation and production business unit, Craft Worldwide has launched globally in 23 markets, including India

exchange4media Staff Dec 5, 2012 10:53 PM

Google promotes online shopping

Google partners with leading e-commerce players to bring ‘Cyber Monday’ to India; the initiative to boost the adoption of online shopping

exchange4media Staff Dec 5, 2012 10:52 PM

Percept/H appoints Anjana Devraj

Devraj has joined as SVP & Mumbai Branch Head. Her last stint was with Turner (India)

exchange4media Staff Dec 5, 2012 10:51 PM

Colors beefs up 7 PM slot with new show ‘Durga’

The show, which is premiering on December 17, will replace the existing show ‘Kairi’, making way for fresh content

Synjini Nandi Dec 5, 2012 10:47 PM

Waaree Energies awards creative mandate to Doosra

Doosra will be responsible for creating communication across media for the solar power solutions provider

exchange4media Staff Dec 5, 2012 10:44 PM

IT companies hottest employers in India: LinkedIn

LinkedIn’s report on the most InDemand Employers states that the top 5 employers in India are Accenture, HP, Oracle, IBM & Mircosoft

Saloni Surti Dec 5, 2012 7:53 PM

Harper’s Bazaar ups the fashion quotient

Three years after its launch in India, Harper’s Bazaar is all set to revamp itself with a new campaign. Nishat Fatima returns as the magazine’s Editor

Abid Hasan Dec 5, 2012 7:51 PM

Golden rules for creating a great OOH campaign

Rajiv Rao, National Creative Director, Ogilvy & Mather shares best practices for making an outdoor campaign stand out amid the clutter

Priyanka Nair Dec 5, 2012 7:49 PM

Ogilvy India sweeps EFFIE Awards 2012

Ogilvy put a total score of 280 points. McCann follows with 65 & Lowe with 60 points. Ogilvy also won the Grand EFFIE Award

Saloni Surti Dec 5, 2012 7:30 PM

Cheil Worldwide ropes in Hari Krishnan as COO

Krishnan joins from WPP, where he was Head, Global Team Ford - a consortium of JWT, Mindshare and Wunderman

exchange4media Staff Dec 5, 2012 7:21 PM

Zee News opposes denial of bail to its two Editors

Zee News said that the proceedings are part of coordinated efforts to muzzle the truth and deter the journalists from uncovering the Coalgate scam

exchange4media Staff Dec 5, 2012 7:20 PM

EFFIE 2012: Cadbury adjudged Client of the Year

The brand bagged six Silver awards, one Bronze award and the Grand EFFIE totalling 85 points; STAR India followed with 75 points

Saloni Surti Dec 5, 2012 6:49 PM

Promart awards creative mandate to McCann

McCann’s Mumbai office will work on this account. The agency will be responsible for all brand communication

exchange4media Staff Dec 5, 2012 9:01 AM

What’s-On-India ropes in Sugato Banerji as COO

Banerji will lead the company’s growth strategy in the TV search, EPG and recommendations space

exchange4media Staff Dec 5, 2012 8:58 AM

My favourite TV character - Amma ji

Ambika Sharma of Pulp Strategy finds the matriarch from Colors’ show ‘Na Aana Is Des Laado’ a fascinating & strong character

Synjini Nandi Dec 5, 2012 3:53 AM