Date-wise News
BBDO Proximity ‘lights’ Visa up with latest ad campaign?blur=25

The film capitalises on the growing debit card market in India, e-commerce and the contribution of tier 2 and tier 3 cities towards the growth of companies such as Visa

Priyanka Mehra Sep 14, 2012 11:35 PM

Pix on marketing overdrive for Tintin’s TV debut?blur=25

From on-ground activations to social media engagements, Pix is leaving no stone unturned to promote the television premiere of the movie

Synjini Nandi Sep 14, 2012 11:06 PM

ITF rescheduled: Courtesy revised DAS deadline?blur=25

“At this stage, our priority is to ensure that we put in all the industry might behind digitisation,” says IBF President Uday Shankar

exchange4media Staff Sep 14, 2012 8:57 PM

Barfi takes in-serial tie-ups a notch higher with Zee TV?blur=25

Ranbir Kapoor starred in three Zee TV fiction shows – Hitler Didi, Phir Subah Hogi & Punar Vivaah – to promote Barfi

Synjini Nandi Sep 14, 2012 8:24 PM

Quick five with Harpreet Bhatia on social apps?blur=25

“India is now ready to innovate and harness the power of new media,” says the Co-Founder and CEO of BrandAppZ

Priyanka Nair Sep 14, 2012 7:27 PM

My favourite RJ: Malishka, Red FM?blur=25

RJ Malishka takes on the establishment in her own witty style & focusses on real situations without malice, says PM Balakrishna of Allied Media

Saloni Surti Sep 14, 2012 7:20 PM

DeOleo assigns media mandate to Vizeum?blur=25

DeOleo, makers of Figaro and other brands, has roped in Vizeum India to handle its media mandate

exchange4media Staff Sep 14, 2012 7:19 PM

Rajul Kulshreshtha quits Kinetic Worldwide?blur=25

As per industry sources, Kulshreshtha is currently serving his notice period with the company

Priyanka Nair Sep 14, 2012 7:19 PM

INS elects KN Tilak Kumar as President?blur=25

The Jt MD of Deccan Herald – Prajavani has been made President of The Indian Newspaper Society. He succeeds Ashish Bagga of India Today

exchange4media Staff Sep 14, 2012 7:18 PM

ASCI appoints Arvind Sharma as Chairman?blur=25

Arvind Sharma, Chairman-India Sub Continent, Leo Burnett takes over from I Venkat, Director, Eenadu

exchange4media Staff Sep 14, 2012 7:18 PM

Radio players seek self-regulation, measurement?blur=25

Focus to also be on ad outstanding control, brand building of radio and setting up a full-time copyright board, decides radio industry body AROI

Saloni Surti Sep 14, 2012 7:18 PM

Anchor Shaili Chopra takes the entrepreneur road?blur=25

Resigns from ET Now as Senior Editor and Lead Anchor after a three-year stint

exchange4media Staff Sep 14, 2012 6:39 PM

Dainik Jagran’s Shailesh Gupta elected ABC Chairman?blur=25

Shailesh Gupta, Director-Marketing, Jagran Prakashan was elected Chairman of ABC (Audit Bureau of Circulations) for the year 2012-2013; Syed Mahmood Ahmad, EVP – Marketing, ITC Ltd is Deputy Chairman

exchange4media Staff Sep 14, 2012 3:48 AM

LiveMedia gives a new look to ‘Trivia Live’?blur=25

The programme has been re-named as ‘Bachelor of Trivia’ and has been given a whole new look with graphics and animation

exchange4media Staff Sep 14, 2012 1:49 AM

<b>Keertan Adyanthaya</b>, Managing Director, NGC & Fox International Channels?blur=25

Digitisation allows you to segment even more, because up until now, the critical mass that we needed as a channel was being denied to us because of analog distribution, where there was only space for 100-odd channels. With digitisation and space for 500-600 or as many channels as you want, you can finally have segmented channels which appeal to very small audience segments, but still those audience segments ascribe a very good value to that channel and are willing to pay money to acquire that channel and view it.

exchange4media Staff Sep 14, 2012 12:00 AM