Date-wise News
Igniting the passion for cars and bikes, Hindi daily Prabhat Khabar has kick-started The Great International Auto Show 2012 in Jharkhand & Bihar
To celebrate the success of its ‘Marks for Sports’ campaign, NDTV acknowledged excellence in sports with the ‘Spirit of Sport’ awards
Blending flavours from both print & television media, Ekhon Kolkata’s content would focus on keeping people updated with anything happening around them
Big CBS Networks is launching with English language feed and has entered into a distribution deal with largest operator, Lanka Broadband Network
In his new role, Ramesh Praba will oversee the overall organisational functions and head the entire network consisting of six channels
Sai Prasanna Feb 6, 2012 5:22 AM
PR Satheesh will be moving to the mainstream media space at a startup. He had spent two years at mobile solutions company TELiBrahma
Sai Prasanna Feb 6, 2012 5:21 AM
AMO has won the creative biz following a pitch that lasted over 3 months, during which 5 agencies were briefed, followed by shortlisting of 3 agencies
The development of digital has really changed the potential of Outdoor. The flexibility associated with digital (that is, day-part, interaction, posting…) has allowed clients far greater potential to use the medium for their needs. Also, the consolidation in ownership has created large global companies who then have the necessary investment to help continue such developments and help to optimise their potential. Both of these are still very new to the Indian market, and what digital developments have taken place seems to have lacked the correct investment – but I expect this to change in the very near future.
