GroupM India’s transformation journey - A case study at IMD Business School Lausanne, Switzerland

The case study explains in detail the people strategy executed at GroupM to ensure its talent is digitally charged and is data-centric.

McDonald’s touching Ramzan ad got people ‘lovin’it’

A recent advertisement by McDonald’s Singapore seems to have struck a chord among netizens and has garnered over 4,60,000 views

Jacqueline Fernandez to endorse Casio's women watches

Within the women’s watch category, Casio has three distinct ranges- Baby-G, Sheen and Enticer

We will break even in next two and a half years: CEO, ALTBalaji

Nachiket Pantvaidya talks about what's driving ALTBalaji's growth, international expansion plan and his targets.

India too needs a version of GDPR: Marketing Experts

The European data protection law has come into effect and it basically will impact everyone

Amit Papney joins Rajasthan Patrika as Digital Head-North

Amit Papney ended his innings with ZeeUnimedia Ltd. – DNA Mumbai where he stayed for less than a year as Deputy Vice President – Sales

GDPR's territorial scope is expansive, are you ready?

GDPR applies to businesses outside the EU if their data processing activities relate to goods or services offered to individuals in the EU

Facebook accused of spying on users data

The social media giant has, however, said that the claim has no merit

Listening to viewers has helped us reach the top: Business Head, Zee Telugu

As Zee Telugu completes 13 years, Anuradha Gudur tells us about the channel’s journey

Why TRAI still cannot implement tariff order

Though Madras HC has ruled in favour of TRAI, a similar case is pending in the Delhi High Court

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