Rajyavardhan Rathore is I&B Minister

Union Minister Smriti Irani remains in charge of Textile Ministry

Jain Farm Fresh Food Limited launches all natural fruit snack FRU2go

A new digital film for the campaign encourages meaningful dialogue around balanced nutrition for Indian women

422 players to be part of the Vivo Pro Kabaddi League Season VI auctions

The two-day auction will mark the first event for Season VI, with the franchises coming together to build their teams.

Could Priyanka Chopra be the next superhero Ms Marvel?

In 2016, the actress had originally lent her voice for the character of Ms Marvel for a video game

Anjali Atha joins KSS Ltd as Business Head

With a cumulative experience of over 15 years in the M&E sector, Atha enjoys expert domain knowledge in marketing, acquisitions, liaisons and integrat...

YouTube’s new feature to allow users monitor their viewing habits

The changes were announced recently during the I/O keynote and will take a few days to roll out to

Parle-G, Taproot Dentsu launch campaign to celebrate the ‘Unsung Hero of Biscuits’

Taproot Dentsu’s task here was to move Parle-G up in the emotional consideration set of consumers, thereby reminding them of what Parle-G really is –...

Big Bazaar partners with RVCJ Media to promote its “Public Holiday Sale” with meme based marketing

Big Bazaar created immense visibility for their ‘Public Holiday Sale” campaign and pushed visitors to try online shopping by partnering with RVCJ Medi...

Isobar's #AntiTheftVIP digital campaign focuses on new range from VIP Bags

VIP bags has embarked on the journey towards digital transformation with the #AntitheftVIP campaign being one of the first steps taken in that directi...

Hindi GECs to unveil various new shows as IPL 11 to wrap up on May 27

exchange4media takes a look at some of the upcoming fiction and non-fiction properties in the Hindi GEC space

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