Everyuth tells you to #DitchTheAdvice with Diana Penty

Everyuth’s digital agency Social Kinnect has created a series of short videos with actress Diana Penty talking about the bizarre advices people offer...

Samsung Launches Mother’s Day digital campaign #MomsLoveNonStop

Conceptualised by Cheil WW India, the campaign highlights the unconditional love of mothers in everyday life. It brings real life mother-daughter duos...

Leo Burnett India creates latest Amazon Prime Video campaign

To highlight Amazon Prime Video features, the integrated campaign features Prime couple, Rohan and Roshni

TVS Motor Company unveils new marketing campaign for TVS NTORQ 125

The 360-degree campaign by Dentsu India includes print, digital medium and will debut with a TV commercial during the IPL

Context around brand building has become complex: Tim Castree, Wavemaker

The Global CEO of Wavemaker was speaking at the recently held Pitch CMO Summit in New Delhi

The power of our Cannes brand ambassadors as influencers is high: GM, L’Oréal Paris

As Cannes draws closer, exchange4media spoke to Raagjeet Garg, General Manager, L’Oréal Paris, on how the brand is accelerating growth from the digita...

BookMyShow sells over 3.5 million tickets for Avengers: Infinity War

The ticketing platform has contributed close to 45% to the film’s opening weekend collection in India. Avengers: Infinity War set new records on BookM...

Rabe Iyer named MENA CEO of Wavemaker

He is relocating to Dubai to officially join Wavemaker on June 10; his previous role at GroupM was Managing Director of Motivator

Advertising is just 47% of my business: CEO, Times Internet

Gautam Sinha, CEO, Times Internet, on Artificial Intelligence, subscription-based model ET Prime and the art and science of acquiring customers for li...

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