Vaishali Verma promoted to CEO at IPG Mediabrand's Initiative

Before her new role, Verma was COO at Initiative since 2014; she will now report to Shashi Sinha, CEO, IPG Mediabrands India

Parle signs Twinkle Khanna to endorse new Milano range

Two new TVCs, conceptualized by Taproot Dentsu, will go on air this IPL season

Britzo to invest 100 crore to catalyse rural digitisation: Pradipto Ganguly

Co-founder and CEO of Britzo launched IVVO smartphone under the ‘Make in India’ program

Regional penetration will be the core of our journey this year: Eddie Udagawa, Canon India

Vice President, Consumer Imaging and Information Centre, Canon India, tells exchange4media that majority of their revenue comes from the DSLR segment

Avengers: Infinity War advance sales on BookMyShow sold over 1 million tickets

Avengers created a record sale and is now just second to Baahubali 2 in all time advance sales bookings on BookMyshow

Footballer Lionel Messi is now a registered trademark

The European court has ruled that Messi can use his name to brand sports equipment and clothing

Shilpi Kapoor appointed as Director, Marketing at American Express

Earlier Kapoor has been associated with Godfrey Phillips India, Bharti Airtel, Coca-Cola Bottling Company and UB Group

Shipra Srivastava joins Big FM as Head of Marketing

Srivastava's last role at OLX India was that of Marketing Director

InMobi launches flag-ship event ‘Impressions’ for CMOs, C-suite Executives & Digital Marketers in India

‘Impressions.’ is aimed at celebrating the rise of India as a global mobile superpower, it is one the largest gatherings of the most influential minds...

We have been No 2 in engagement in India for six months now: CMO, Viu India

Shantanu Gangane says OTT platform Viu plans around 20+ originals and is all set to enter the Tamil market with a mix of syndicated and original conte...

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