Mindshare India Appoints Ruchi Mathur and Saket Sinha to Key Leadership Positions

Mathur will take on an additional role as Senior Vice President, Client Leadership, Mindshare North & East, while Sinha will lead m/Six India as Senio...

Data shows women are not news-averse, upto 44% women watch it

Women’s viewership of news channels is around 44 per cent during a huge news event like elections or demonetisation, says BARC data

Network 18 to Launch its 'India Hoga Clean" Campaign Anthem Composed by Raghu Dixit

The popular initiative which encourages citizens to keep their city clean has now found its musical voice in the renowned singer - Raghu Dixit, who is...

Vivo IPL 11 Launches Best vs Best Anthem

BCCI and Star India have collaborated to co-create the campaign this year, with an enthralling anthem which brings alive the unifying spirit of VIVO I...

FoxyMoron Appoints Karthik Hariharan to Lead Bangalore Operations

Prior to FoxyMoron, he was leading a portfolio of key accounts at Leo Burnett Orchard for over two years, where his focus was on building new business...

Suprit Karkera joins Dome Entertainment as Business Head, Intellectual Properties and Events

Suprit will be responsible for spearheading the Intellectual Properties division, and creating engaging and globally aspirational experiences for audi...

BankBazaar.com Appoints Aparna Mahesh as CMO

With almost 2 decades of experience in building successful brands across industries, both nationally and internationally, Aparna will lead the company...

PUMA partners with pop music icons, BTS

This year, together with PUMA, BTS will release their collaborative product worldwide, which includes a remix of the classic PUMA Turin and stylish sp...

Amazon Prime Video is growing faster in India than any other country: James Farrell, Amazon Prime Video

James Farrell, Content Head of Asia-Pacific in a free-wheeling chat with exchange4media talks about Amazon Prime Video's run in India, consumption pat...

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