The year in awards: India’s creative prowess transcends mediums and categories
Indian advertising campaigns have made a mark in the healthcare and product design categories
Native advertising spends to double up globally: Experts
While native advertising seems to be a buzzword right now, we take a sneak peek at whether Indian brands and advertisers have caught up with it or are...
Nucleus bags the PR mandate for AutoNebula
AutoNebula, India’s first and only start-up incubator and accelerator that is focused on ‘Connected Transport’ has awarded its PR mandate to Nucleus P...
MobiKwik’s Suresh Vaidyanathan to join UCWeb India as Head Corporate Affairs
At MobiKwik Vaidyanathan was responsible for external communications and government relations. Prior to joining MobiKwik in March 2017, Vaidyanathan w...
Guest Column: 5 stamps of approval viewers gave to quality content in 2017
It saw our viewers push the industry further into creating content that was relevant, path-breaking and differentiated to cater to their viewing needs...
Guest Column: The three dimensions in Digital Media
The three things that concern the digital media world, and will play a vital role in the coming year, are the growing focus and importance on audience...
TV viewing has not reduced OTT has just expanded the horizon: Mybox CEO
New Android STBs by Mybox will have OTT services, content streaming apps, music and more
Ushering the launch with a campaign titled ‘The New Way to Get Rich’ showcasing how technology gets millennials closer to their financial dreams
Firmly denies rumours of WPP breaking up after Sorrell's exit
Ogilvy and Love Matters conceptualised a campaign that aimed to change the conversation and imagery that is associated with the LGBTQ community and lesbians in particular