BARC Week 49: Amazon India enters Top 10 Brands and Advertisers after a hiatus

Reckitt Benckiser dropped to the third spot after a long hiatus with 34,735 insertions in BARC's Top 10 Advertiser

Flashed yesterday: Starcom wins Kraft Heinz Rs 300 cr media account

Starcom, part of Publicis Media India, has won the media duties of Kraft Heinz, confirm industry sources

With the new ban, condom makers should tap into digital for their TG: Industry experts

As per AdEx India data ad volume increased from 100 in Jan-Nov 2015 to a whopping 403 during Jan-Nov 2017. Industry experts say that not everything i...

No condom ad can be prohibited if the communication is fit for family viewing: ASCI

One of the biggest criticisms of this move has been the stifling of creative liberty. There has also been an overwhelming reaction to this ban order w...

13th edition of Goafest announced

Ashish Bhasin to chair the event; Ajay Kakar elected as Chairman of the Awards Governing Council to the coveted ABBY’s 2018

OMD Mudramax wins Cipla Health Limited account

OMD Mudramax will be partnering with brands under Cipla Health in their consumer engagement initiatives across mass media/digital and below-the-line p...

Vikatan Group revamp to offer a better experience to users: B Srinivasan, Vikatan Group

Revamping to changing reader topography has always been the secret for Vikatan’s success: B Srinivasan, Vikatan Group

We are focussing on mobile, which is where we get most of our traffic: Zairus Master,

Master shared his insights on how technology has driven to be the most important tool in today’s era

Dr. Uday Nirgudkar joins News18 Lokmat as Group Editor Regional (West)

Nirgudkar's last stint was at Zee Media where he was the Channel Head for Zee24Taas. He also was the CEO and Editor-in-Chief of DNA, an English newspa...

SAB Group partners with Pantel Technologies to become the largest FTA network

This varied product offering will strengthen the business of Reliance DTH Big TV and will give emergence to the largest FTA network in India

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