CogMat wins digital mandate for Lohiya Group’s Gold Drop and Sooprlife brands

The agency will manage the brands’ entire digital media duties, including Social Media Management, Search Engine Optimisation, Influencer Marketing, M...

Taapsee Pannu Stands Strong with Women’s Horlicks

Women’s Horlicks launches new campaign to raise awareness about bone health amongst women

Baba Ramdev wins IMPACT Person of the Year 2017 Award

Baba Ramdev of Patanjali Ayurved wins top Media, Marketing and Advertising award for disrupting the domination of established players in India’s FMCG...

Airbnb India witnessing 200% growth YoY: Amanpreet Bajaj

Amanpreet Bajaj, Country Manager, Airbnb India was speaking about the growth of reimagined travel experiences which the company has ensured at the rec...

Appier Demonstrates Efficacy of Artificial Intelligence in Fighting Ad Fraud

Real world study of Appier's network shows significant benefits of AI over traditional rule-based systems

Mindshare appoints Michael Beecroft as Chief Investment Officer, APAC

He will be working closely with Mindshare and GroupM trading teams in all local markets to ensure that clients get access to quality local inventory,...

“The turnover of Patanjali will increase to Rs 1 lakh crores in the coming three to five years”

Baba Ramdev gave an inspiring speech as he won the Impact Person of the Year award on December 11

Mindshare appoints M K Machaiah as Chief Innovation Officer – South Asia

Mindshare, India’s largest full service media agency, a part of GroupM has announced the appointment of M K Machaiah, known as Mac, as Chief Innovatio...

YouTube Ads that India watched, loved and shared in 2017

YouTube today released its annual year-end edition of the YouTube Ads Leaderboard 2017 capturing the most celebrated ads that received maximum views,...

NewsCode has 350+ field reporters and 18k+ village level entrepreneurs: Apurv Swarup, Co-Founder

NewsCode, a hyper local online news platform was launched last night with a network of over 350 local reporters in Karnataka and Jharkhand. Apurv Swar...

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