Airtel Postpaid Promise leads BARC Top 10 Brands@Week 29

Airtel Postpaid Promise and Hindustan Lever make it to BARC’s top 10 Brand and Top 10 Advertiser respectively for Week 29

With 320% jump in sponsorship revenue, PKL season 5 hits a new high

PKL will now be India’s biggest sports league with geographical representation across 11 states, 12 franchises and 138 matches across 13 weeks. The in...

What makes fashion social network Roposo a Harvard case study

In conversation with exchange4media, Mayank Bhangadia, CEO & Co-founder, Roposo, talks about how the network has leveraged digital innovation thus red...

DAN launches Merkle India, acquires Sokrati

Sokrati co-founder Anubhav Sonthalia will be the CEO of Merkle Sokrati and report to Vivek Bhargava, CEO of Performance, Dentsu Aegis Network India, a...

Bharat Kapadia joins BrandAd Emedia Solutions Board

Kapadia brings in his rich experience of holding senior level positions with various media houses like Lokmat, Jagran 18, Divya Bhaskar group, and Chi...

Smart TVs and fitness trackers lead Consumer IoT market in India: WAT Insights

According to the WAT Consult study, however, the majority of IoT adoption in India stems from the Industrial IoT segment

How Facebook Creative Shop fetched "Gone Girl campaign" a whopping 18 mn impressions

Ram Cobain, Creative Strategist of Facebook Creative Shop, speaks to exchange4media on the strategy and creative assets that helped the ‘Gone Girl cam...

App developers prefer iOS over Android as it is less complex: Yash Mishra, Founder, VoxWeb

In conversation with exchange4media, Mishra shares his views on issues faced by app developers in the country and his plans for VoxWeb

HT Media appoints Sarabjit Singh Khurana as Chief Revenue Officer - English

Khurana was previously Hotstar’s Revenue Head. In his earlier association with HT Media, he was spearheading the circulation revenue department

Ashu Phakey elevated to COO, HT English Print Business

Phakey was previously HT Delhi’s Business Head Phakey was previously HT Delhi’s Business Head

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