Ariel's #sharetheload ad most watched in 2016 with 8.6 lakh shares

Video ad tech company Unruly has released a list of the most shared Indian ads of 2016. The rankings are a measure of the ad’s online buzz or virality...

We have re-crafted the media agency model : CVL Srinivas

In a freewheeling chat Srini talks about GroupM going through a silent transformation, creating a solid data & tech nucleus that holds together the me...

Indian Marketing Awards 2016: Winners Speak

Mediacom Communications won 1 Gold and 2 Silver metals. It won a Gold for ‘P&G- Ariel-Dads Share the load - Men for Laundry’ campaign in the Consumer...

Airtel appoints Sunil Taldar as CEO & Director (DTH)

Taldar will be a member of the Airtel Management Board and report to Gopal Vittal, MD & CEO (India & South Asia), Bharti Airtel

Media Mantra bags 15 accounts in a span of 60 days

The consultancy has bagged clients across sectors including education, IT, e-commerce, real estate, healthcare, government and more

Uber India reports 442 per cent spike in revenues at Rs 374 crore

Uber India Systems, which provides marketing and support services to Uber, has reported 442 per cent jump in its revenues for the year ended March 20...

Tata Communications unveils new brand campaign to highlight its diverse portfolio

Designed to highlight the company’s diverse services portfolio that enables digital transformation for businesses and its contribution to the ‘Make in...

Facebook bullish about India's potential as recruiting ground for FMP

A Facebook initiative designed to help marketers face a number of challenges in digital marketing, not just on Facebook, but across digital channels.

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