Dove questions a nursery rhyme; challenges the ideal notion of beauty

The video conceptualised by Culture Machine has garnered half a million views in less than 24 hours

Longhand Awards announces fourth edition

Started by Bodhisatwa Dasgupta in 2012, its sole aim is to resurrect the somewhat dying art of copywriting

Wai Wai noodles launches its maiden TVC

Based on the core brand positioning of ‘Munch It! Soup It! Lunch It!’, the campaign showcases the versatility and taste edge of Wai Wai, besides creat...

Patanjali ads yet under ASCI scanner, 10 complaints against ads

According to reports, Patanjali has alleged that some rival MNCs are involved behind the move

DDB MudraMax wins media duties of itel Mobile

DDB MudraMax – Media would partner with itel Mobile to address the brand’s requirement of holistic media strategy, reflective of key metrics, in order...

TCL Corporation appoints Vizeum as media AOR

The agency won the account following a multi-agency pitch. It is estimated that the marketing spends will be around Rs.35 crores

Facebook introduces updated ad blocking features

With this announcement, Facebook is making ad preferences easier to use, so you can stop seeing certain types of ads

Mini Menon & Alok Nair launch new multimedia content venture - Indy Network

The platform is expected to create and deliver the first of its kind original innovative, multimedia content, targeting the discerning Indian viewer w...

Content uploaded on YouTube in India has grown 90% yoy: Satya Raghavan, YouTube India

At an event held by Qyuki and YouTube, a new platform for independent media artists was announced. In a quick chat, Satya Raghavan, Head of entertainm...

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