Publicis wins Heineken India account

The agency takes over the business from Wieden + Kennedy and will partner the account of their Bangalore office

Percept Sports & Entertainment bags integrated marketing and promotion campaign for HIL’s Kalinga Lancers

The company is responsible for handling the 360-degree scope of work encompassing conceptualising, planning and executing the entire campaign for the...

Soho Square Mumbai signed on for Vasmol

The agency will be responsible for all strategic and creative communication for the brand, and this arrangement is effective immediately

The challenge in the chocolate category is how to make people consume something which is not an inherent part of their diet: Prashant Peres

We caught up with Prashant Peres, Director – Marketing (Chocolates), Mondelez India, who spoke about the new Cadbury Silk campaign, their marketing st...

Founder of Mudra Communications A.G Krishnamurthy is no more

The founder of iconic Mudra Communications Limited passed away this morning after a brief illness.

Whyness bags creative mandate for VIP

Following a multi-agency pitch, Whyness has been handed the creative mandate for luggage maker VIP.

Aamir Khan no longer the face of Snapdeal, say reports

Comments made by Aamir Khan on 'rising intolerance' in India, made him fall out of Snapdeal. According to media, they decided not to renew the 2nd ter...

MIB to probe allegations of casteism at IIMC Delhi

The Ministry of Information and Broadcasting (MIB) has ordered a probe after receiving complaints about alleged derogatory remarks against dalits and...

VE Commercial Vehicles January sales up 13.6% to 3768 units

VE Commercial Vehicles Ltd. (A Volvo Group and Eicher Motors joint venture) has sold 3768 units in January 2016 as compared to 3317 units in January 2...

Aamir Khan no longer the face of Snapdeal, say reports

According to media reports, online marketplace Snapdeal has decided not to renew its contract with actor Aamir Khan for second term.

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